Creative and Tech

How Best Buy is Using a Voice Skill to Engage Customers and Drive Sales


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How Best Buy is Using a Voice Skill to Engage Customers and Drive Sales with Richard Warzecha, Independent Consultant, Best Buy and Carissa Merrill, Independent Consultant, Best Buy

In this conversation, we focus on what the research is showing in terms of how people are searching and shopping and how AI and voice is changing the customer experience and making it better.  Plus they share how Best Buy has built their voice shopping experience, how they test it and make sure it's created for and with the customer and their advice to others.  Check out their shopping skill here

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