
Sign up to save your podcasts
Or


Cracker Barrel changed its logo after an online backlash, but nearly half the outrage came from bots. Real customers followed the fake mob, and the chain’s growth stalled almost overnight.
Learn more about your ad choices. Visit megaphone.fm/adchoices
By Kim KomandoCracker Barrel changed its logo after an online backlash, but nearly half the outrage came from bots. Real customers followed the fake mob, and the chain’s growth stalled almost overnight.
Learn more about your ad choices. Visit megaphone.fm/adchoices