Imagine for a moment that you were a product manager working at  Starbucks. 

The company is growing, everyone likes your product, you  would be on top of the world. In fact, Starbucks has opened over 2,000  cafes in the U.S. over the past three years. The result of this rapid  growth has been that you can find a Starbucks just about anywhere.  However, the downside to all of this growth is that their traffic growth is starting to slow. 

What is a Starbucks product manager to do?