In this episode we look inwards to the necessity for marketing and advertising industries to become more sustainable. While progress has been made to record, measure, and mitigate emissions related to our industry's output, there remains a pressing need to minimise the carbon footprint associated with advertising production, distribution, and publication. Listen in to discover the five-point Action Plan outlined by Ad Net Zero, and explore how we can foster greater sustainability within the pharmaceutical media landscape. To learn more about Climate of Health, head to climateofhealth.co.uk.