Robbie Upcroft, Cloud Business Manager at Tech Data ANZ, may have “fallen into IT”, but his passion for using tech to help people reach their full potential runs deep. He’s inspired by how assistive technology has transformed the life of his son Toby, who has Cerebral Palsy. 

Join your host and Executive Creative Director Barrie Seppings as he quizzes Robbie with ‘20 Questions’, uncovering how being fired made him a better manager today, why we should treat business as a contact sport and all about that one time he found cows in the office.   

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Cloud Business Manager Robbie Upcroft: 

• What did Robbie at school think he was going to go and do? 
• If you had your time again, but you couldn't do anything in technology or marketing, what would be your dream job? 
• Was there a moment in your career where it became clear that you just learned a very valuable lesson? 
• What's the underrated idea or tactic that you think is ripe for a comeback? 
• What's the most unexpected situation you found yourself in thanks to work?  

Robbie Upcroft is in the Tech Data ANZ leadership team and is responsible for accelerating success in Australia by delivering value across the Microsoft and AWS ecosystems. He previously worked at Microsoft, both in Australia and the UK, and in various channel leadership roles covering both Australia and APAC. 

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In Switched On. Connect with Barrie on LinkedIn. 

Thanks for listening!

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