In this episode, Chloe Makhani of Casaléna dishes out how she transformed a space into an immersive, character-driven experience that guests want to return to again and again. We talk about experiential hospitality, evolving your marketing with your brand, and why storytelling isn't just a vibe—it's a revenue driver. From streetwear-level fandom to lavender cocktails and personalized postcards, Chloe proves that every detail matters when you're building something magnetic. This one's for the founders blending soul with strategy.

Follow along: Instagram & TikTok – @casaelena.la Learn more about Avondale Equities – avondaleequities.com