It’s A TRIBE Thing — Behind The Scenes of Successful Membership Sites

029: How Cathy Hay Turned an Obscure Passion into a Profitable Membership Business

07.16.2019 - By Stu McLarenPlay

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Cathy Hay trained as a math teacher, but found herself overwhelmed by the stress of the classroom - which eventually led to her building a completely different career - sewing dresses. Unfortunately she learned the hard way… sewing is one of the most underpaid skills in the world. She discovered that many people were also struggling to get by as dressmakers, and created her membership site as a way to generate steady income from month to month. However, what makes her membership site truly innovative is her extraordinary ability to curate the expertise of other people in her field. At Foundations Revealed, Cathy provides mentorship and support for corset makers. She’s built a community where people interested in extremely specific periods of historical dress can learn new techniques, participate in monthly live workshops, and discuss their craft in a private community. Today, Cathy joins the podcast to share the story of how she started her membership site, how it allows her to empower her friends, and how she’s turned her niche interest into a profitable business without ever struggling with the feeling of being overwhelmed.   Get Access to the Full Show Notes! To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/29   FREE Guide – Launch & Grow a Profitable Membership Site Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

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