Business of eCommerce

How Chris Cage Launched an eCommerce Foods Business from his Mom’s Kitchen (E120)

03.31.2020 - By Charles PalleschiPlay

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* Chris Cage* Founder of Greenbelly Meals

Bio:

Chris is the founder of Greenbelly Meals, a company he founded in his mom's kitchen after thru-hiking the Appalachian Trail. Greenbelly makes a ready-to-eat meal loaded with dense nutrition for hikers and adventurers. Chris also wrote a book called "How to Hike the Appalachian Trail" and has appeared on podcasts like the Joe Rogan Experience. When he's not hiking, he can be found rock climbing, playing board games or nerding out on punk rock.

Show Notes:

* Cottage Food Laws* Kickstarter raised 19k* April Dunford - Obviously Awesome* Chad from Boardgame Tables* 4 Hour Workweek

Sponsors:

* Drip – Get a free demo of Drip using this coupon code!* Spark Shipping – eCommerce Automation

Links:

* https://www.greenbelly.co/* https://www.facebook.com/greenbellymeals/* https://www.instagram.com/greenbellymeal/* https://www.youtube.com/c/greenbelly

Transcript:

Charles (00:00):

In this episode of The Business of eCommerce. I talk with

Chris Cage about founding an eCommerce foods business. This is a business of

eCommerce episode 120. Welcome to the business of eCommerce. The show that

helps eCommerce retailers start, launch and grow their eCommerce business. I am

Charles Palleschi and I'm here today with Chris Cage. Chris is the founder of

green belly meals, a company that he founded in his mom's kitchen after hiking

the Appalachian trail, green belly makes a ready to eat mills bar loaded with

dense nutrients for hikers and adventurers. I as Chris on the show today to

chat about his experience launching an eCommerce foods brand. So, Hey Chris,

how are you doing today?

Chris (00:44):

Charles, what's up man? Thanks for having me.

Charles (00:46):

Yeah, awesome to have you on the show. It we're just

chatting before the show. Currently your abroad, right? So you're originally

from the U S but currently you are?

Chris (00:55):

Yeah, I'm in Chiang Mai,

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