Colour doesn’t just decorate reality.
It manipulates it.

In this episode, Dr John examines the science behind how colours alter mood, trigger emotion, and influence behaviour. He explores the evolutionary roots of our responses to red, blue, green, and beyond — and how these associations are leveraged in leadership, marketing, politics, and performance environments.

You’ll discover why certain colours increase perceived authority, why others foster trust, and how subtle shifts in palette can change group dynamics and decision-making.

Because influence isn’t always verbal.
Sometimes it’s visual.

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Dr John McMahon is a Leadership Psychologist and Executive Coach. He holds a PhD in Management Psychology, and MBA. He has worked with senior leaders, boards, founders, and executive teams across industries and continents.

WhatsApp +44 7860 625551 for more information or to enquire about working with Dr John