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This part is from my conversation on Human Evolution Project. Bryce and I talk to Jackie Bebenroth. She is the CEO and Brand Advisor of Muse - a change agency. Muse is a branding and content marketing agency that supports visionary leaders in the food and wellness industries.
We talk about what Jackie learned from investing $18k into her own research study, content strategy for 2022, the five change stage frameworks, prospect vs client experiences, and so much more.
Show Notes for FULL EPISODE:
YouTube: https://youtu.be/GcIw3NN-uqs
Spotify: https://spoti.fi/3sKmn0x
Apple: https://apple.co/3MqEfoZ
(02:47): Change and transformation
(12:29): Five change stage framework
(17:27): How to market your business in 2022
(22:15): Adding value to your brand
(30:35): Role of process communication in your business
(42:45): Prospect experience vs. client experience
(50:34): Digital marketing of your business
(1:07:37): Foundation of content strategy
How to connect with Jackie:
Website: https://www.museheadquarters.com/
Functional Medicine Patient Perception Report: https://www.museheadquarters.com/functional-medicine-report/
Muse Instagram: https://www.instagram.com/museheadquarters/
Muse Facebook: https://www.facebook.com/MuseContentGroup/
Jackie's LinkedIn: https://www.linkedin.com/feed/
Jackie's Instagram: https://www.instagram.com/jackiebebenroth/
👋🏽 Connect with me:
Pod Mahal Website: https://podmahal.com
Personal Website/Blog: https://mizhq.com
Personal Instagram: https://www.instagram.com/misbah.hawk/
Pod Mahal Instagram: https://www.instagram.com/podmahal/
Pod Mahal YouTube: https://www.youtube.com/channel/UCPDfB6AgbqvLCx_dChD6DeQ/
Tools I like:
101 Consultation Questions for Coaches: https://trainerslabpod.com/101-consultation-questions-for-coaches/
Podcast hosting: https://www.buzzsprout.com/?referrer_id=1877735
Podcast editing software: https://www.descript.com/?lmref=WaLovg
Remote recording software: https://riverside.fm/?utm_campaign=campaign_1&utm_medium=affiliate&utm_source=rewardful&via=misbah
Email marketing software: https://convertkit.com/?lmref=EunAZw
Best podcast equipment for beginners under $200: https://mizhq.com/podcast-equipment-for-beginners/
5 Best headphones for podcasting (under $100): https://mizhq.com/best-headphones-for-podcasting/
Disclosure: I only recommend products I would use myself. And all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.
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This part is from my conversation on Human Evolution Project. Bryce and I talk to Jackie Bebenroth. She is the CEO and Brand Advisor of Muse - a change agency. Muse is a branding and content marketing agency that supports visionary leaders in the food and wellness industries.
We talk about what Jackie learned from investing $18k into her own research study, content strategy for 2022, the five change stage frameworks, prospect vs client experiences, and so much more.
Show Notes for FULL EPISODE:
YouTube: https://youtu.be/GcIw3NN-uqs
Spotify: https://spoti.fi/3sKmn0x
Apple: https://apple.co/3MqEfoZ
(02:47): Change and transformation
(12:29): Five change stage framework
(17:27): How to market your business in 2022
(22:15): Adding value to your brand
(30:35): Role of process communication in your business
(42:45): Prospect experience vs. client experience
(50:34): Digital marketing of your business
(1:07:37): Foundation of content strategy
How to connect with Jackie:
Website: https://www.museheadquarters.com/
Functional Medicine Patient Perception Report: https://www.museheadquarters.com/functional-medicine-report/
Muse Instagram: https://www.instagram.com/museheadquarters/
Muse Facebook: https://www.facebook.com/MuseContentGroup/
Jackie's LinkedIn: https://www.linkedin.com/feed/
Jackie's Instagram: https://www.instagram.com/jackiebebenroth/
👋🏽 Connect with me:
Pod Mahal Website: https://podmahal.com
Personal Website/Blog: https://mizhq.com
Personal Instagram: https://www.instagram.com/misbah.hawk/
Pod Mahal Instagram: https://www.instagram.com/podmahal/
Pod Mahal YouTube: https://www.youtube.com/channel/UCPDfB6AgbqvLCx_dChD6DeQ/
Tools I like:
101 Consultation Questions for Coaches: https://trainerslabpod.com/101-consultation-questions-for-coaches/
Podcast hosting: https://www.buzzsprout.com/?referrer_id=1877735
Podcast editing software: https://www.descript.com/?lmref=WaLovg
Remote recording software: https://riverside.fm/?utm_campaign=campaign_1&utm_medium=affiliate&utm_source=rewardful&via=misbah
Email marketing software: https://convertkit.com/?lmref=EunAZw
Best podcast equipment for beginners under $200: https://mizhq.com/podcast-equipment-for-beginners/
5 Best headphones for podcasting (under $100): https://mizhq.com/best-headphones-for-podcasting/
Disclosure: I only recommend products I would use myself. And all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.