Your brand needs a distinct voice, and now your chatbot needs a dynamic personality to engage and retain customers. Conversica CEO Jim Kaskade joins host Peggy Anne Salz to discuss how harnessing customer-facing AI and chatbots that align with your brand’s tone, style, and values can help drive massive uplift across the customer journey. He reveals how companies that leverage Conversica’s conversational automation solutions reached a 35x increase in email conversions and engagement and a whopping 1400% increase in CTR. He also walks us through the steps any company can take to start integrating AI and chatbots into their sales strategies and lifts the lid on the number one fact about AI that he considers the most shocking of all. 

CHAPTER TIMESTAMPS

00:00 - Intro

01:45 - A chance meeting with Google

05:25 - Bots are developing personality

08:12 - Brand-safe AI

13:44 - Can AI establish emotional connection

18:25 - How Conversica ensures unique brand voice

23:15 - Managing privacy

24:53 - Use cases

30:00 - Crafting a two-way conversation

35:08 - Strategies to future-proof strategy 

39:22 - Something shocking about AI