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If you’re wondering what it takes to prepare your children at a young age for a successful academic future at a University, This episode is for you. If you’re in the process of helping your teen with a college or university application, you need to listen to this episode BEFORE you do anything else. My guest is here to take all of the mystery and guesswork out of the college or university prep process.
Joel Butterly is the CEO of InGenius Prep, a trusted counseling resource for helping kids prepare early for their favorite University and helping teens and parents successfully navigate the application process.
If you would like to learn more about InGenius Prep or receive a free consultation, click here.
You can listen to Inside the Admissions Office podcast produced by InGenius Prep here.
Special thanks to InGenius Prep for sponsoring The Fatherhood Challenge. To learn more about InGenius Prep or to claim your free consultation, click here.
Special thanks to Zencastr for sponsoring The Fatherhood Challenge. Use my special link https://zen.ai/CWHIjopqUnnp9xKhbWqscGp-61ATMClwZ1R8J5rm824WHQIJesasjKDm-vGxYtYJ to save 30% off your first month of any Zencastr paid plan.
Transcription - How Dads Nurture Future Scholars
---
If you're wondering what it takes to prepare your children at a young age for a successful
academic future at a university, this episode is for you. If you're in the process of helping
your teen with a college or university application, you need to listen to this episode before you
do anything else. My guest is here to take all the mystery and guesswork out of the college
university prep process. And he will join us in just a moment so don't go anywhere. Before we begin,
I'd like to thank our proud sponsor of this episode and the Fatherhood Challenge in Genius Prep.
In Genius Prep is the world's premier admissions consulting firm proud to be officially recognized
as the country's top college admissions consultants, helping students prepare for admissions
to top schools through individualized educational programs that increase chances of admission
by up to 10 times. In Genius Prep students work with former admission officers to differentiate
themselves from other competitive students in three areas colleges evaluate students in academics,
extra curricular activities and personal characteristics. Just this past admission cycle,
Genius Prep students have secured 110 offers from Ivy League schools, 268 offers from top 20 schools
and 904 offers from top 50 schools. In Genius Prep students success lies within the fact that
Genius Prep is an all in one consulting firm offering every service of family needs,
whether it be test prep, tailored candidacy, building mentorship, academic mentorships,
the leadership and innovation lab, soft skills courses, writing courses and other customized
programs to develop their application persona to the most effective and authentic extent to share
with colleges. Just click on the link in the episode description to book a free strategy call
with one of Genius Prep's college experts or you can visit ingeniousprep.com. That's ingeniousprep.com
and let them know you came from the Fatherhood Challenge. Welcome to the Fatherhood Challenge,
a movement to awaken and inspire fathers everywhere to take great pride in their role
and to challenge society to understand how important fathers are to the stability and culture of
their family's environment. Now here's your host, Jonathan Guerrero. Greetings everyone. Thank you
so much for joining me. My guest is the CEO of ingenious prep Joel Butterly. Joel, thank you so much
for being on the Fatherhood Challenge. Pleasure to be here. Thanks for having me. So Joel, what is your
favorite dad joke? You know, I have so many and they're all so equally bad. The one that comes to mind is
what do you call a factory that produces decent products? A satisfactory.
Thank you for sharing that. Very welcome. Oh boy, there's no way I would have figured that one out.
Well, Joel, please start by sharing the story about why and how you started ingenious prep.
Yeah, sure. So, you know, there were kind of a couple, a couple motivating factors. One of them
was I got to law school and within moments had ascertained that I did not want to be a lawyer.
So there was a quick rush out of the legal door. But perhaps more importantly, you know, when I was
applying to college, I thought I was a very strong applicant and that's certainly, you know, what I
had been told. But I kind of fundamentally lacked the guidance and resources necessary to really
distinguish myself in the competitive admissions process. And so what I did is the same thing that many
students do, which is that they sort of look around at what other people are doing and they say,
I'm going to do the same things, but I'm going to do it better. And in admissions, it's all about
standing out. And if your strategy starts with, I'm going to do the same things everyone else is doing,
you're not going to stand out. And so the idea behind ingenious was to combine kind of two elements.
One of them is sort of best in class advising. And so for that, we use a very large team of more
than 150 former admissions officers from all of the most selective schools. And they provide advice to
students. And then, and then a pool of resources such that students can actually carry out that advice.
Things like research opportunities with professors, internships, we have a startup incubator,
soft skill classes, writing classes. The idea is to is for students to have not just the advice
as to what they should do, but also the resources to actually do it. So I'm assuming there's also
ongoing support for this because these are all great ideas for standing out, but I know most people
wouldn't have a clue where to begin how to even tackle any of these tasks. Yes. So there's a, you know,
it's definitely a relatively involved program. So we have families that start with us as early as
seventh and eighth grade, although the kind of average is 10th and 11th. And so they're working with
us over the course of say one to three years on average. And all of these things are sort of part of a
a long counseling process that's that's sort of built into our curriculum. So there is guided
ongoing support and the support they're receiving. These counselors are people who I'm assuming really
understand the application process from an admission standpoint on a very intimate level.
Yes. So when I say former admissions officers, I mean that these are the individuals who are actually
working in the admissions office reading and evaluating applications and deciding who gets in and
who doesn't. So we have over over 150 close to 200 of these folks right now. And so these are people
who, you know, maybe they worked like the Columbia admissions office the prior year and they read
thousands of applications and chose which students got in which didn't. And so from our perspective,
you know, if you're going to pay for services in this particular industry, it doesn't really make sense
if to do so if that those services don't involve the viewpoint of somebody who actually worked in
admissions because the truth of the matter is that just getting into good schools doesn't actually
mean that you know why you got into a good school. Right. A student could get in for a myriad reasons.
And the admissions officer would look at them and say, oh, you didn't you didn't get in for
normal reasons. You got in for this reason. But a student might be sitting there thinking that
their experience is typical of other applicants when it's not. What can dad start doing with their kids
right now at an early age to help them develop the skills they need to get into a good university and
do so without compromising the the parent child relationship. One that I think is equal parts kind of
my parenting philosophy, but joined with the observations that I've had having seen tens of thousands of
you know young young young children middle school and high school kids is that students really do need
to be exposed to some amount of failure from a relatively young age. Something that is that is
kind of pervasive today among students that we work with them and how talented are hard working
now is that they have no ability to risk or sustain failure in such a way that precludes them from
taking risks. So you know just a simple example is we I mentioned that we have a startup incubator
where students will kind of ideate, launch and build companies and nonprofits. One of the most
challenging parts of it is convincing students to take the risk of kind of putting themselves out
there such that they can either succeed or fail. Students are so used to being in a in a world where
if you just do exactly what is instructed you're fine you can't fail. And that's of course not the way
the world is. And so I think that that's something that you know I personally will spend a good deal
of time on with my son and daughter so that they understand that it is okay to fail and that it is
desirable to take some risk and risk failure. Beyond that you know early years is mostly about
interest exploration and soft skill development. If a student kind of rolls into middle school and
high school with a really solid really strong abilities in in in academic writing, close reading,
public speaking and time management they are going to be miles ahead of the of the competition.
And then interest exploration is just the best case in areas that a student comes into
high school knowing what they're really passionate about because admissions is all about
delving really deeply into that area of passion that area and developing an expertise around that
passion. And so the best way that that fathers can you know help their their children with this is
to expose them to different disciplines like oh here's a documentary about World War One like
let's watch this together do you like it do you not like it. Here's an article I read you know in
wired about you know a new scientific breakthrough you know what do you think of it. Ultimately
school does not prepare students well for interest exploration because the this subjects that are
studied in school are sort of a blend of different things you know history even at the high school
level history is kind of an amalgam of like five different subjects sociology anthropology political
science history etc. And so it's very very helpful if students have some exposure to the actual subjects
which usually means a slightly more advanced level of content and that will do wonders for them in high
school. That's fascinating advice in the home school world for example this this strategy is a very
very common thing exposing killed children at a very early age to different disciplines different
subjects and different experiences but this is something that everyone can do whether you're a
home-schooler or whether your kids are associated with a local school district it really doesn't matter
this is something any parent or any dad can do with their children absolutely and I you know I
would say that about 10% of the parents that I speak to parents of you know younger children
middle schoolers even early high schoolers that 10% can answer the question what is your student really
passionate about and the reality is that 100% of them have the ability to ascertain that and it's
not just by asking the student what do you like it's by actually actively working with a student to
figure out okay like well what are the things that you don't like who can strip those away and of the
things that you like how do we you know so if you like biology okay well what area within biology
like you like marine biology do you like evolutionary biology and so it's an active exploration
that that you're undergoing and one thing I would advise you know parents fathers to kind of be
cognizant of is students should be able to determine what they don't like very very quickly that is
you know 30 seconds to 30 minutes they'll figure out that they don't like something to figure out
that they really do like something and a really passionate about it that can take months and so
you know you find the things that they like and then you delve deeply into those things until you
figure out which one they love that brings to mind something that I know for me could potentially be
a struggle maybe other dads out there would struggle that with us as well you have your own personal
bias that you might bring to this experience so you're exposing your kids to all these other
experiences all these other topics and subjects but you have your own passions and being able to
yes expose your children to your own passions which you should but not to let those completely
dominate to where you are projecting your your own will onto your children and not giving them a
chance to really experience or decide for themselves what they're passionate about yeah I think
that is definitely always a risk I think particularly with fathers there is a kind of natural inclination
to want your children to sort of follow in your footsteps that's not always true but it's
more true fathers than mothers for my observation you know my my advice is just you know most of these
students the ones who are are kind of led by fathers that they really respect and admire and those
are almost always the fathers who let the students be themselves don't force them to do things are
supportive or you know are kind of uplifting they tend to end up doing what the father does
the the and and that is a fairly or at least studying something that's relevant to what the father
does I don't have data but it's you know these students you know the fathers and finance and
you know the the the it's very it's very obvious to which ones have a good relationship with the
father because the ones who have a good relationship with the father they say oh I'm interested in
business or I'm interested you know I'm interested in finance or I'm interested in this or that
and it's obviously something that you know the the student is proud of that they that they would be
kind of pursuing it and then there's the ones the students where there's kind of an obvious
tension between the student and the father usually because the father is extremely disapproving
and and a little bit overbearing and in those cases the student usually chooses the thing that's
going to most annoy the father which is you know the father says something like this and says
well I want to study you know medieval Russian literature or something like that like that so I
would say you know if you're doing if you're if you're if you're you know doing a good job of letting
the students sort of be themselves and and and explore and you're giving them the opportunity to
to pursue other interests beyond the things that interest you more often than not you will find
that you have greater level of conformity to your interests than if you push too hard.
Let's talk about middle schoolers what can a dad of a middle of a middle schooler focus on to make
sure their child is Ivy League material. There's a lot of noise made I mean everywhere in the media
in in like you know by other companies in this industry about how convoluted and complicated
the the admissions process was I think that the the there was an article it was either the Atlantic
or the Wall Street Journal that was you know the title of which was sort of like the the most
complicated admissions year of all time something like that that was this year and there are a lot of
nuances there are complexities but fundamentally I I I firmly believe that the admissions process
is actually pretty straightforward and that 80 to 90 percent of how decisions are actually made
revolve around just two variables and and this is quite consistent both anecdotally and from
the sort of data analysis that we've done so getting into an Ivy League school getting into any
selective school but but the let's just say Ivy League is really about these two things the first
is are you academically qualified whichever one knows about you have to have good grades great test
scores when people don't understand as the grades and test scores are kind of a binary variable they're
not a they don't they don't exist on a sliding scale meaning that you either are qualified or you
are not there's no such thing is like if there's no school where if you have a 15 50 you are less
academically qualified than this than if you have a 1600 on the SAT in both cases you're qualified
it doesn't matter whether you're applying to UC Berkeley or to Princeton the you know it your qualified
and so the important thing to understand there is you don't necessarily have to be number one
you have to be above a certain threshold and what that threshold is depends on the school that
you're applying to and for your GPA it also depends on the high school that you're at for like an
average competitive private school if you're in the top 10 percent of your grade academically
you're probably academically qualified for most schools or like the most highly selective schools
including most of the Ivy League and that's a very rough shorthand but you know generally speaking
holds true that's variable one variable two is and this is really where most of the heavy lifting is
done because at schools like Harvard and Yale anywhere between 60 to 80 percent of the applicant pool
is academically qualified and of that population fewer than one in 10 is actually admitted
so variable two does much of the heavy lifting that is basically are you an expert at something
have you identified a passion or an interest as young as possible and have you developed that
passion or interest to the point that you can rightfully be called an expert for your age group
so the reason that I went through this long explanation is that that that sort of creates the
framework for for for fathers in terms of how to help their students in middle school it is interest
exploration and it is soft skill development reading writing public speaking time management study skills
and throw that in there the the and then in high school it is about taking that interest that you
have ascertained in middle school or before and developing the most sophisticated comprehensive
extracurricular profile you can so probably not necessarily going to this level of detail but assuming
that the kid is interested in public health first thing might be students start to public health
group at their school shows leadership it's not super unique a lot of students do stuff like this but
it shows leadership in its related to your interests then they do community based opportunities they
they they volunteer for you know local hospital volunteers in EMT etc then maybe they work with a
professor they write a research paper of of of their own maybe they submitted for publication
maybe they start a public health organization of their own kind of within their in their community
that's what an expert looks like so you sort of it's sort of these stepping stones in increasing
complexity but that's what fathers should be focused on most most of all the soft skill development
followed by interest exploration and then an extracurricular enhancement i'm backing up just
a little bit to something you said helping them get published write a paper and actually get
become a publication my my wife post phd is is at that point where she has been working really
hard to try to get her material published this is why I'm fascinated by this because you are
starting very very advanced skills very very early in their lives before they even get into an
Ivy League school before they're even ready for a phd program yeah yeah um so my my my my also wrapped
up a phd has gone through the somewhat our juiced process of getting your dissertation wow um the um
yeah so so just to be clear you know when high school students are publishing they're not publishing
in in professional journals that is that is that is that is it would be I think far too tall in order
for basically every high schooler um the uh normally what they're doing is they're submitting to
peer-reviewed journals that are uh that are peer-reviewed by high schoolers college students more
most often college students are phd candidates and so there are a few of these like we we work with um
the journal of student research the national high school journal of science the um scholarly review
and they're all they're all you know reputable organizations that publish work from uh mostly high
school and college students um and and so that that's sort of what you'd be going for it's not
enough to just sort of throw your your you know research paper any you know like on Facebook or you
know on medium.com any place where you can just pay to play that's not really going to confirm much
of an advantage um but if there's a selection process and a review process um then um it can be
quite valuable how do you balance getting your child into school activities or extracurricular
programs they enjoy versus pushing them into activities that will help their academic success
and do so without straining relationships. What I would say is if if if sort of a college what's
called a college counseling approach whether that's done by you know a professional firm or by parents
uh if done correctly most of the students time should be dedicated to uh well time other than studying
will be dedicated to extracurricular activities that relate directly to their area of passion um the so
you know they'll still play sports they'll still may play music maybe um but the you know the the
thrust of what they are spending time on outside of um outside of schoolwork um are going to be these
extracurricular activities related to passion so that is to say maybe they would prefer to play video
games but this isn't going to you don't you really very rarely have to push students to do something
that they hate unless what they hate is studying um the there's not really a simple and there's not
really a kind of a a great solution so what to do if a student really just despises studying or
like really needs help in biology and won't work to work with like a tutor or something like that
unfortunately those are circumstances in which I have found that it's less about trying to get the
student to enjoy it and it's more about having helping them understand what are the consequences in
their you know their life if if they went when presented with something they don't want to do but
that which will help them in life they consistently back down um the so I think that that sort of like
the outcome analysis is pretty important there but for the most part the the balance should be simple
because the best thing they can do is find something that they really love doing and then do a lot
more of it um the yeah hopefully that answers the questions it does I think that's very very helpful
I always love good stories especially when they're true please share some success stories with us
about parents kids or teens that ingenious has helped to become successful sure one of our one of the first
that I was super proud of this is I mean this is back in this company and just started I think it was
2013 maybe 2014 um and uh there was a student um I'm not gonna obviously won't use his name um but his uh
his parents had you know recently immigrated from um a relatively um impoverished country
they were trying to make it running a very small pizza parlor um and he was working kind of nonstop
weekdays weekends um uh or week nights weekends um you know to to help the parents make ends meet um
and he had pretty good grades um the and he had a quite a relatively low kind of SAT score all things
considered it was I think a like a 1200 or something like that which is not not in the grand scheme
of things low but low for the schools he was interested in um and in the end he he he ended up getting
into Yale with a full scholarship which we were you know ecstatic about the the the we wow
spectacular um outcome um so so so that was that was great um another one that comes to mind we
had a student um the he was from california um he's really interested in being a doctor he joined
our startup incubator and he wanted to create a non-profit related to water filtration so
one of the things that he had read at the start of our program was um that when there are natural
disasters many of the deaths in some cases the majority of the deaths are not the result of the
natural disaster itself the lack of access to a clean water and food um and so he wanted to partner
with NGOs that worked in these disaster areas to to offer water filtration devices so he raised
money he purchased industrial strength water filtration devices he sent them over to these NGOs
in the process he actually saved human lives like we got pictures of people whose lives oh wow
you know on unbelievable um so impressive um he unsurprisingly ended up he got it got into Harvard
and Stanford I think he went to Harvard um the but but that you know obviously these are not
that's not a common achievement obviously um but this was not a student if you met the student
so this is a smart student is a good student um but this is you know this was not necessarily someone
that you would expect to have such a tremendous achievement at a young age um and so that was
really remarkable um I could go on but those those two come to mind immediately let's go on to stats
do you have any stats that reflect a difference in results of those who choose ingenious versus those
who don't is there a good age to start working with a child yeah that's a great question and I have
very very strong opinions about it um the so um the way that companies market themselves
in in this industry um is they say okay this is how many Ivy League admits we had this is how many
top 10 top 30 top 50 top 100 etc and there are several problems with that and and we we do that too
the the we just don't do that exclusively but the there are problems with this in my mind the the
the essentially being number one you do not know how many students they worked with so if they have
10 Ivy League admits and they had a thousand students that's not necessarily all that good um
the the the other hand if they had 10 Ivy League admits in 15 students that's spectacular um the
but you don't know that and the companies don't disclose that and so that that's problem number one
the second problem is that companies will often kind of hand pick students based on their grades
and test scores because those are the students who are likely to succeed in the admissions process
and then um and in turn the company can sort of take credit for this work that the student is already
done um I don't I personally feel like that is kind of a violation of the educational mission um
of companies in this industry like the goal here yeah an agent the goal is to be like an educator um
and that just doesn't square with my understanding of what it means to be an educator but it's still
exceedingly common um and and so you also don't know that and so the way that we kind of internally
the way that that I think of this and the way that we we think of you know sort of results and how
to know the the difference is that we compare our student population to a population of students who
didn't work with us but who have comparable grades and test scores and so what we do is we literally
buy applications um and we have a data analyst who makes this comparison between those applicants who
didn't work with us and those who did and what we find is that students who work with us on average
are seven times as likely to get into a top 10 school and six times as likely to get into a top 30 school
um which when you're when you're thinking about it you know at any of these schools you might
your probability of success might be somewhere between five and 10 percent right the the which
means that if you apply to like five reach schools and there are those schools are all five to 10
percent probability says you're being rejected by all of them um if you set up a or sex
topple though those numbers um multiply by six or seven um the uh all of a sudden your probability of
getting into at least one is extraordinarily high and so it's the difference between being overwhelmingly
likely to be rejected by all versus being overwhelmingly likely to be admitted by at least one um
the so so that's sort of how I when I think about how good is the service is the service valuable
that's what I'm thinking about is what is the improved probability that improved likelihood
that you succeed um and it's uh and and so hopefully that kind of catches on in the industry but I
I that's from my perspective really the the only thing you should concern yourself about from an
outcome perspective um because everything else can be sort of manipulated in terms of um the
when good age to start working with us a student I mean the the the kind of my blunt answer is
earlier is generally better for college preparation the absolute earliest that I imagine being
truly valuable is seventh or eighth grade um I do not think that doing things in sixth grade or
elementary school uh that are related to college admissions are particularly useful like you can do
soft skill development at those ages but you really can't do much in the way of you know extracurricular
enhancement etc um it is more expensive to start earlier um the right so if you're working with a
farm the longer the service goes the more expensive it is that's that that's the nature of the the
the kind of nature of the beast I would say that there's in terms of best bang for your buck probably
tenth grade honestly um the which is to say like you know if if I were to put this in terms of increased
probability of success what we find is that students who start work with us just on twelfth grade are
about two to three times as likely to get into a uh into a top school um students who start with us
in eighth or ninth grade or or earlier um are closer to nine times as likely um and students who
start with us in tenth are about seven times as likely and there's a pretty steep drop off between
tenth and eleventh for a variety of reasons but so if I if I if I'm a parent and I'm trying to think
about this in terms of how do I get the best bang for my buck I'm probably going tenth grade um
the if I'm thinking about this in their respective how do I get the absolute best outcome I would start
earlier I would start in eighth or ninth grade um the that's probably the the the best best case
scenario um and you know I would say it's it's it's it's always worth it to get to get advice from
my perspective or at least to get get good advice um that it's always worth uh the the investment or
it's often worth the investment obviously depends on the organization um but you should never feel
like you're just it's too late because even if it's twelfth grade even if it's you two two months
until the applications are due you still have time to do some uh to to to make a really big
difference to double or triple your probability of success can ingenious help students who are
interested in applying to a university outside of the United States oh yeah absolutely so we
have a lot of students the UK's become quite popular so we help a lot of we have a whole UK division
we help students apply to universities in Canada we've helped students apply to universities in
France and China and Korea um in Australia and New Zealand um so so yeah all over the place I'd
say that you know the US is by far kind of the most popular um and then uh UK and Canada and then
the rest how can dads learn more about ingenious listen to the podcast or ask questions our website
ingeniousprep.com um the you can contact uh one of our colleagues on on that website um you know one
of those little chat boxes um you can also reach out and request a consultation which is basically
we'll sit down and we'll talk with you and your child um about you know what what what what they've
done what they should focus on how they can sort of best improve their their chances of success and
we'll also talk through kind of our our programs and services um and we also have we have a a kind of
ongoing podcast um the inside the admissions office um with noelle um the and that can be found on
any any place where you listen to your podcasts um the so it's it's it's I think it's available
at all kind of major outlets just to make things easier if you go to the fatherhoodchallenge.com
that's the fatherhoodchallenge.com if you go to this episode look right below the episode
description I will have all of the links and references that Joel just mentioned posted right
there for your convenience Joel as we close what is your challenge to dad's listening now my challenge is
mostly can you take the time and have the patience um to slowly mentor your students starting from a
young age you know maybe five six years away from the college applications um with an eye towards
building you know a candidacy for this the student that is rich in both academic accomplishments and
also extracurricular accomplishment um you know what I find is that it takes it's relatively it can
be slow moving can be a bit frustrating you don't see much in the way of like tangible outcomes
immediately like that's just the nature of this is that the tangible outcomes they come much later
um but the foundation it happens much earlier um and so kind of taking taking that as a as a challenge
I think and it's something that I challenged kind of myself with all the time with my son um you know
it's it's it's very hard to sit there and try to help try to see if does he like to tinker with things
is he you know does he have kind of an engineering mind or does he prefer to analyze like logical
problems and and does he have a more analytical one um and it can be a bit frustrating it can be a bit
boring um but I think uh that that in the long run is very well worth it. Joel this has been a very
helpful conversation both for me and I know for dads listening thank you so much for being on the
fatherhood challenge thank you so much and thank you so much for having me thank you for listening
to this episode of the fatherhood challenge if you would like to contact us listen to other
episodes find any resource mentioned in this program or find out more information about the fatherhood
challenge please visit the fatherhood challenge dot com that's the fatherhood challenge dot com
[MUSIC]
If you’re wondering what it takes to prepare your children at a young age for a successful academic future at a University, This episode is for you. If you’re in the process of helping your teen with a college or university application, you need to listen to this episode BEFORE you do anything else. My guest is here to take all of the mystery and guesswork out of the college or university prep process.
Joel Butterly is the CEO of InGenius Prep, a trusted counseling resource for helping kids prepare early for their favorite University and helping teens and parents successfully navigate the application process.
If you would like to learn more about InGenius Prep or receive a free consultation, click here.
You can listen to Inside the Admissions Office podcast produced by InGenius Prep here.
Special thanks to InGenius Prep for sponsoring The Fatherhood Challenge. To learn more about InGenius Prep or to claim your free consultation, click here.
Special thanks to Zencastr for sponsoring The Fatherhood Challenge. Use my special link https://zen.ai/CWHIjopqUnnp9xKhbWqscGp-61ATMClwZ1R8J5rm824WHQIJesasjKDm-vGxYtYJ to save 30% off your first month of any Zencastr paid plan.
Transcription - How Dads Nurture Future Scholars
---
If you're wondering what it takes to prepare your children at a young age for a successful
academic future at a university, this episode is for you. If you're in the process of helping
your teen with a college or university application, you need to listen to this episode before you
do anything else. My guest is here to take all the mystery and guesswork out of the college
university prep process. And he will join us in just a moment so don't go anywhere. Before we begin,
I'd like to thank our proud sponsor of this episode and the Fatherhood Challenge in Genius Prep.
In Genius Prep is the world's premier admissions consulting firm proud to be officially recognized
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Genius Prep is an all in one consulting firm offering every service of family needs,
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with colleges. Just click on the link in the episode description to book a free strategy call
with one of Genius Prep's college experts or you can visit ingeniousprep.com. That's ingeniousprep.com
and let them know you came from the Fatherhood Challenge. Welcome to the Fatherhood Challenge,
a movement to awaken and inspire fathers everywhere to take great pride in their role
and to challenge society to understand how important fathers are to the stability and culture of
their family's environment. Now here's your host, Jonathan Guerrero. Greetings everyone. Thank you
so much for joining me. My guest is the CEO of ingenious prep Joel Butterly. Joel, thank you so much
for being on the Fatherhood Challenge. Pleasure to be here. Thanks for having me. So Joel, what is your
favorite dad joke? You know, I have so many and they're all so equally bad. The one that comes to mind is
what do you call a factory that produces decent products? A satisfactory.
Thank you for sharing that. Very welcome. Oh boy, there's no way I would have figured that one out.
Well, Joel, please start by sharing the story about why and how you started ingenious prep.
Yeah, sure. So, you know, there were kind of a couple, a couple motivating factors. One of them
was I got to law school and within moments had ascertained that I did not want to be a lawyer.
So there was a quick rush out of the legal door. But perhaps more importantly, you know, when I was
applying to college, I thought I was a very strong applicant and that's certainly, you know, what I
had been told. But I kind of fundamentally lacked the guidance and resources necessary to really
distinguish myself in the competitive admissions process. And so what I did is the same thing that many
students do, which is that they sort of look around at what other people are doing and they say,
I'm going to do the same things, but I'm going to do it better. And in admissions, it's all about
standing out. And if your strategy starts with, I'm going to do the same things everyone else is doing,
you're not going to stand out. And so the idea behind ingenious was to combine kind of two elements.
One of them is sort of best in class advising. And so for that, we use a very large team of more
than 150 former admissions officers from all of the most selective schools. And they provide advice to
students. And then, and then a pool of resources such that students can actually carry out that advice.
Things like research opportunities with professors, internships, we have a startup incubator,
soft skill classes, writing classes. The idea is to is for students to have not just the advice
as to what they should do, but also the resources to actually do it. So I'm assuming there's also
ongoing support for this because these are all great ideas for standing out, but I know most people
wouldn't have a clue where to begin how to even tackle any of these tasks. Yes. So there's a, you know,
it's definitely a relatively involved program. So we have families that start with us as early as
seventh and eighth grade, although the kind of average is 10th and 11th. And so they're working with
us over the course of say one to three years on average. And all of these things are sort of part of a
a long counseling process that's that's sort of built into our curriculum. So there is guided
ongoing support and the support they're receiving. These counselors are people who I'm assuming really
understand the application process from an admission standpoint on a very intimate level.
Yes. So when I say former admissions officers, I mean that these are the individuals who are actually
working in the admissions office reading and evaluating applications and deciding who gets in and
who doesn't. So we have over over 150 close to 200 of these folks right now. And so these are people
who, you know, maybe they worked like the Columbia admissions office the prior year and they read
thousands of applications and chose which students got in which didn't. And so from our perspective,
you know, if you're going to pay for services in this particular industry, it doesn't really make sense
if to do so if that those services don't involve the viewpoint of somebody who actually worked in
admissions because the truth of the matter is that just getting into good schools doesn't actually
mean that you know why you got into a good school. Right. A student could get in for a myriad reasons.
And the admissions officer would look at them and say, oh, you didn't you didn't get in for
normal reasons. You got in for this reason. But a student might be sitting there thinking that
their experience is typical of other applicants when it's not. What can dad start doing with their kids
right now at an early age to help them develop the skills they need to get into a good university and
do so without compromising the the parent child relationship. One that I think is equal parts kind of
my parenting philosophy, but joined with the observations that I've had having seen tens of thousands of
you know young young young children middle school and high school kids is that students really do need
to be exposed to some amount of failure from a relatively young age. Something that is that is
kind of pervasive today among students that we work with them and how talented are hard working
now is that they have no ability to risk or sustain failure in such a way that precludes them from
taking risks. So you know just a simple example is we I mentioned that we have a startup incubator
where students will kind of ideate, launch and build companies and nonprofits. One of the most
challenging parts of it is convincing students to take the risk of kind of putting themselves out
there such that they can either succeed or fail. Students are so used to being in a in a world where
if you just do exactly what is instructed you're fine you can't fail. And that's of course not the way
the world is. And so I think that that's something that you know I personally will spend a good deal
of time on with my son and daughter so that they understand that it is okay to fail and that it is
desirable to take some risk and risk failure. Beyond that you know early years is mostly about
interest exploration and soft skill development. If a student kind of rolls into middle school and
high school with a really solid really strong abilities in in in academic writing, close reading,
public speaking and time management they are going to be miles ahead of the of the competition.
And then interest exploration is just the best case in areas that a student comes into
high school knowing what they're really passionate about because admissions is all about
delving really deeply into that area of passion that area and developing an expertise around that
passion. And so the best way that that fathers can you know help their their children with this is
to expose them to different disciplines like oh here's a documentary about World War One like
let's watch this together do you like it do you not like it. Here's an article I read you know in
wired about you know a new scientific breakthrough you know what do you think of it. Ultimately
school does not prepare students well for interest exploration because the this subjects that are
studied in school are sort of a blend of different things you know history even at the high school
level history is kind of an amalgam of like five different subjects sociology anthropology political
science history etc. And so it's very very helpful if students have some exposure to the actual subjects
which usually means a slightly more advanced level of content and that will do wonders for them in high
school. That's fascinating advice in the home school world for example this this strategy is a very
very common thing exposing killed children at a very early age to different disciplines different
subjects and different experiences but this is something that everyone can do whether you're a
home-schooler or whether your kids are associated with a local school district it really doesn't matter
this is something any parent or any dad can do with their children absolutely and I you know I
would say that about 10% of the parents that I speak to parents of you know younger children
middle schoolers even early high schoolers that 10% can answer the question what is your student really
passionate about and the reality is that 100% of them have the ability to ascertain that and it's
not just by asking the student what do you like it's by actually actively working with a student to
figure out okay like well what are the things that you don't like who can strip those away and of the
things that you like how do we you know so if you like biology okay well what area within biology
like you like marine biology do you like evolutionary biology and so it's an active exploration
that that you're undergoing and one thing I would advise you know parents fathers to kind of be
cognizant of is students should be able to determine what they don't like very very quickly that is
you know 30 seconds to 30 minutes they'll figure out that they don't like something to figure out
that they really do like something and a really passionate about it that can take months and so
you know you find the things that they like and then you delve deeply into those things until you
figure out which one they love that brings to mind something that I know for me could potentially be
a struggle maybe other dads out there would struggle that with us as well you have your own personal
bias that you might bring to this experience so you're exposing your kids to all these other
experiences all these other topics and subjects but you have your own passions and being able to
yes expose your children to your own passions which you should but not to let those completely
dominate to where you are projecting your your own will onto your children and not giving them a
chance to really experience or decide for themselves what they're passionate about yeah I think
that is definitely always a risk I think particularly with fathers there is a kind of natural inclination
to want your children to sort of follow in your footsteps that's not always true but it's
more true fathers than mothers for my observation you know my my advice is just you know most of these
students the ones who are are kind of led by fathers that they really respect and admire and those
are almost always the fathers who let the students be themselves don't force them to do things are
supportive or you know are kind of uplifting they tend to end up doing what the father does
the the and and that is a fairly or at least studying something that's relevant to what the father
does I don't have data but it's you know these students you know the fathers and finance and
you know the the the it's very it's very obvious to which ones have a good relationship with the
father because the ones who have a good relationship with the father they say oh I'm interested in
business or I'm interested you know I'm interested in finance or I'm interested in this or that
and it's obviously something that you know the the student is proud of that they that they would be
kind of pursuing it and then there's the ones the students where there's kind of an obvious
tension between the student and the father usually because the father is extremely disapproving
and and a little bit overbearing and in those cases the student usually chooses the thing that's
going to most annoy the father which is you know the father says something like this and says
well I want to study you know medieval Russian literature or something like that like that so I
would say you know if you're doing if you're if you're if you're you know doing a good job of letting
the students sort of be themselves and and and explore and you're giving them the opportunity to
to pursue other interests beyond the things that interest you more often than not you will find
that you have greater level of conformity to your interests than if you push too hard.
Let's talk about middle schoolers what can a dad of a middle of a middle schooler focus on to make
sure their child is Ivy League material. There's a lot of noise made I mean everywhere in the media
in in like you know by other companies in this industry about how convoluted and complicated
the the admissions process was I think that the the there was an article it was either the Atlantic
or the Wall Street Journal that was you know the title of which was sort of like the the most
complicated admissions year of all time something like that that was this year and there are a lot of
nuances there are complexities but fundamentally I I I firmly believe that the admissions process
is actually pretty straightforward and that 80 to 90 percent of how decisions are actually made
revolve around just two variables and and this is quite consistent both anecdotally and from
the sort of data analysis that we've done so getting into an Ivy League school getting into any
selective school but but the let's just say Ivy League is really about these two things the first
is are you academically qualified whichever one knows about you have to have good grades great test
scores when people don't understand as the grades and test scores are kind of a binary variable they're
not a they don't they don't exist on a sliding scale meaning that you either are qualified or you
are not there's no such thing is like if there's no school where if you have a 15 50 you are less
academically qualified than this than if you have a 1600 on the SAT in both cases you're qualified
it doesn't matter whether you're applying to UC Berkeley or to Princeton the you know it your qualified
and so the important thing to understand there is you don't necessarily have to be number one
you have to be above a certain threshold and what that threshold is depends on the school that
you're applying to and for your GPA it also depends on the high school that you're at for like an
average competitive private school if you're in the top 10 percent of your grade academically
you're probably academically qualified for most schools or like the most highly selective schools
including most of the Ivy League and that's a very rough shorthand but you know generally speaking
holds true that's variable one variable two is and this is really where most of the heavy lifting is
done because at schools like Harvard and Yale anywhere between 60 to 80 percent of the applicant pool
is academically qualified and of that population fewer than one in 10 is actually admitted
so variable two does much of the heavy lifting that is basically are you an expert at something
have you identified a passion or an interest as young as possible and have you developed that
passion or interest to the point that you can rightfully be called an expert for your age group
so the reason that I went through this long explanation is that that that sort of creates the
framework for for for fathers in terms of how to help their students in middle school it is interest
exploration and it is soft skill development reading writing public speaking time management study skills
and throw that in there the the and then in high school it is about taking that interest that you
have ascertained in middle school or before and developing the most sophisticated comprehensive
extracurricular profile you can so probably not necessarily going to this level of detail but assuming
that the kid is interested in public health first thing might be students start to public health
group at their school shows leadership it's not super unique a lot of students do stuff like this but
it shows leadership in its related to your interests then they do community based opportunities they
they they volunteer for you know local hospital volunteers in EMT etc then maybe they work with a
professor they write a research paper of of of their own maybe they submitted for publication
maybe they start a public health organization of their own kind of within their in their community
that's what an expert looks like so you sort of it's sort of these stepping stones in increasing
complexity but that's what fathers should be focused on most most of all the soft skill development
followed by interest exploration and then an extracurricular enhancement i'm backing up just
a little bit to something you said helping them get published write a paper and actually get
become a publication my my wife post phd is is at that point where she has been working really
hard to try to get her material published this is why I'm fascinated by this because you are
starting very very advanced skills very very early in their lives before they even get into an
Ivy League school before they're even ready for a phd program yeah yeah um so my my my my also wrapped
up a phd has gone through the somewhat our juiced process of getting your dissertation wow um the um
yeah so so just to be clear you know when high school students are publishing they're not publishing
in in professional journals that is that is that is that is it would be I think far too tall in order
for basically every high schooler um the uh normally what they're doing is they're submitting to
peer-reviewed journals that are uh that are peer-reviewed by high schoolers college students more
most often college students are phd candidates and so there are a few of these like we we work with um
the journal of student research the national high school journal of science the um scholarly review
and they're all they're all you know reputable organizations that publish work from uh mostly high
school and college students um and and so that that's sort of what you'd be going for it's not
enough to just sort of throw your your you know research paper any you know like on Facebook or you
know on medium.com any place where you can just pay to play that's not really going to confirm much
of an advantage um but if there's a selection process and a review process um then um it can be
quite valuable how do you balance getting your child into school activities or extracurricular
programs they enjoy versus pushing them into activities that will help their academic success
and do so without straining relationships. What I would say is if if if sort of a college what's
called a college counseling approach whether that's done by you know a professional firm or by parents
uh if done correctly most of the students time should be dedicated to uh well time other than studying
will be dedicated to extracurricular activities that relate directly to their area of passion um the so
you know they'll still play sports they'll still may play music maybe um but the you know the the
thrust of what they are spending time on outside of um outside of schoolwork um are going to be these
extracurricular activities related to passion so that is to say maybe they would prefer to play video
games but this isn't going to you don't you really very rarely have to push students to do something
that they hate unless what they hate is studying um the there's not really a simple and there's not
really a kind of a a great solution so what to do if a student really just despises studying or
like really needs help in biology and won't work to work with like a tutor or something like that
unfortunately those are circumstances in which I have found that it's less about trying to get the
student to enjoy it and it's more about having helping them understand what are the consequences in
their you know their life if if they went when presented with something they don't want to do but
that which will help them in life they consistently back down um the so I think that that sort of like
the outcome analysis is pretty important there but for the most part the the balance should be simple
because the best thing they can do is find something that they really love doing and then do a lot
more of it um the yeah hopefully that answers the questions it does I think that's very very helpful
I always love good stories especially when they're true please share some success stories with us
about parents kids or teens that ingenious has helped to become successful sure one of our one of the first
that I was super proud of this is I mean this is back in this company and just started I think it was
2013 maybe 2014 um and uh there was a student um I'm not gonna obviously won't use his name um but his uh
his parents had you know recently immigrated from um a relatively um impoverished country
they were trying to make it running a very small pizza parlor um and he was working kind of nonstop
weekdays weekends um uh or week nights weekends um you know to to help the parents make ends meet um
and he had pretty good grades um the and he had a quite a relatively low kind of SAT score all things
considered it was I think a like a 1200 or something like that which is not not in the grand scheme
of things low but low for the schools he was interested in um and in the end he he he ended up getting
into Yale with a full scholarship which we were you know ecstatic about the the the we wow
spectacular um outcome um so so so that was that was great um another one that comes to mind we
had a student um the he was from california um he's really interested in being a doctor he joined
our startup incubator and he wanted to create a non-profit related to water filtration so
one of the things that he had read at the start of our program was um that when there are natural
disasters many of the deaths in some cases the majority of the deaths are not the result of the
natural disaster itself the lack of access to a clean water and food um and so he wanted to partner
with NGOs that worked in these disaster areas to to offer water filtration devices so he raised
money he purchased industrial strength water filtration devices he sent them over to these NGOs
in the process he actually saved human lives like we got pictures of people whose lives oh wow
you know on unbelievable um so impressive um he unsurprisingly ended up he got it got into Harvard
and Stanford I think he went to Harvard um the but but that you know obviously these are not
that's not a common achievement obviously um but this was not a student if you met the student
so this is a smart student is a good student um but this is you know this was not necessarily someone
that you would expect to have such a tremendous achievement at a young age um and so that was
really remarkable um I could go on but those those two come to mind immediately let's go on to stats
do you have any stats that reflect a difference in results of those who choose ingenious versus those
who don't is there a good age to start working with a child yeah that's a great question and I have
very very strong opinions about it um the so um the way that companies market themselves
in in this industry um is they say okay this is how many Ivy League admits we had this is how many
top 10 top 30 top 50 top 100 etc and there are several problems with that and and we we do that too
the the we just don't do that exclusively but the there are problems with this in my mind the the
the essentially being number one you do not know how many students they worked with so if they have
10 Ivy League admits and they had a thousand students that's not necessarily all that good um
the the the other hand if they had 10 Ivy League admits in 15 students that's spectacular um the
but you don't know that and the companies don't disclose that and so that that's problem number one
the second problem is that companies will often kind of hand pick students based on their grades
and test scores because those are the students who are likely to succeed in the admissions process
and then um and in turn the company can sort of take credit for this work that the student is already
done um I don't I personally feel like that is kind of a violation of the educational mission um
of companies in this industry like the goal here yeah an agent the goal is to be like an educator um
and that just doesn't square with my understanding of what it means to be an educator but it's still
exceedingly common um and and so you also don't know that and so the way that we kind of internally
the way that that I think of this and the way that we we think of you know sort of results and how
to know the the difference is that we compare our student population to a population of students who
didn't work with us but who have comparable grades and test scores and so what we do is we literally
buy applications um and we have a data analyst who makes this comparison between those applicants who
didn't work with us and those who did and what we find is that students who work with us on average
are seven times as likely to get into a top 10 school and six times as likely to get into a top 30 school
um which when you're when you're thinking about it you know at any of these schools you might
your probability of success might be somewhere between five and 10 percent right the the which
means that if you apply to like five reach schools and there are those schools are all five to 10
percent probability says you're being rejected by all of them um if you set up a or sex
topple though those numbers um multiply by six or seven um the uh all of a sudden your probability of
getting into at least one is extraordinarily high and so it's the difference between being overwhelmingly
likely to be rejected by all versus being overwhelmingly likely to be admitted by at least one um
the so so that's sort of how I when I think about how good is the service is the service valuable
that's what I'm thinking about is what is the improved probability that improved likelihood
that you succeed um and it's uh and and so hopefully that kind of catches on in the industry but I
I that's from my perspective really the the only thing you should concern yourself about from an
outcome perspective um because everything else can be sort of manipulated in terms of um the
when good age to start working with us a student I mean the the the kind of my blunt answer is
earlier is generally better for college preparation the absolute earliest that I imagine being
truly valuable is seventh or eighth grade um I do not think that doing things in sixth grade or
elementary school uh that are related to college admissions are particularly useful like you can do
soft skill development at those ages but you really can't do much in the way of you know extracurricular
enhancement etc um it is more expensive to start earlier um the right so if you're working with a
farm the longer the service goes the more expensive it is that's that that's the nature of the the
the kind of nature of the beast I would say that there's in terms of best bang for your buck probably
tenth grade honestly um the which is to say like you know if if I were to put this in terms of increased
probability of success what we find is that students who start work with us just on twelfth grade are
about two to three times as likely to get into a uh into a top school um students who start with us
in eighth or ninth grade or or earlier um are closer to nine times as likely um and students who
start with us in tenth are about seven times as likely and there's a pretty steep drop off between
tenth and eleventh for a variety of reasons but so if I if I if I'm a parent and I'm trying to think
about this in terms of how do I get the best bang for my buck I'm probably going tenth grade um
the if I'm thinking about this in their respective how do I get the absolute best outcome I would start
earlier I would start in eighth or ninth grade um the that's probably the the the best best case
scenario um and you know I would say it's it's it's it's always worth it to get to get advice from
my perspective or at least to get get good advice um that it's always worth uh the the investment or
it's often worth the investment obviously depends on the organization um but you should never feel
like you're just it's too late because even if it's twelfth grade even if it's you two two months
until the applications are due you still have time to do some uh to to to make a really big
difference to double or triple your probability of success can ingenious help students who are
interested in applying to a university outside of the United States oh yeah absolutely so we
have a lot of students the UK's become quite popular so we help a lot of we have a whole UK division
we help students apply to universities in Canada we've helped students apply to universities in
France and China and Korea um in Australia and New Zealand um so so yeah all over the place I'd
say that you know the US is by far kind of the most popular um and then uh UK and Canada and then
the rest how can dads learn more about ingenious listen to the podcast or ask questions our website
ingeniousprep.com um the you can contact uh one of our colleagues on on that website um you know one
of those little chat boxes um you can also reach out and request a consultation which is basically
we'll sit down and we'll talk with you and your child um about you know what what what what they've
done what they should focus on how they can sort of best improve their their chances of success and
we'll also talk through kind of our our programs and services um and we also have we have a a kind of
ongoing podcast um the inside the admissions office um with noelle um the and that can be found on
any any place where you listen to your podcasts um the so it's it's it's I think it's available
at all kind of major outlets just to make things easier if you go to the fatherhoodchallenge.com
that's the fatherhoodchallenge.com if you go to this episode look right below the episode
description I will have all of the links and references that Joel just mentioned posted right
there for your convenience Joel as we close what is your challenge to dad's listening now my challenge is
mostly can you take the time and have the patience um to slowly mentor your students starting from a
young age you know maybe five six years away from the college applications um with an eye towards
building you know a candidacy for this the student that is rich in both academic accomplishments and
also extracurricular accomplishment um you know what I find is that it takes it's relatively it can
be slow moving can be a bit frustrating you don't see much in the way of like tangible outcomes
immediately like that's just the nature of this is that the tangible outcomes they come much later
um but the foundation it happens much earlier um and so kind of taking taking that as a as a challenge
I think and it's something that I challenged kind of myself with all the time with my son um you know
it's it's it's very hard to sit there and try to help try to see if does he like to tinker with things
is he you know does he have kind of an engineering mind or does he prefer to analyze like logical
problems and and does he have a more analytical one um and it can be a bit frustrating it can be a bit
boring um but I think uh that that in the long run is very well worth it. Joel this has been a very
helpful conversation both for me and I know for dads listening thank you so much for being on the
fatherhood challenge thank you so much and thank you so much for having me thank you for listening
to this episode of the fatherhood challenge if you would like to contact us listen to other
episodes find any resource mentioned in this program or find out more information about the fatherhood
challenge please visit the fatherhood challenge dot com that's the fatherhood challenge dot com
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