Welcome back to the next Series of Stop Waffling and Start Selling.

In this episode I am joined by Dawn Baxter, founder and owner of Beyond the Dawn Digital, who helped me to see the power of podcasting and who's team produces these episodes each release. 

I wanted to give some context to why I am opening up my Substack Membership and how this method of resources came to be from origin right down to what plans we have for the future. 

Whether you are listening through your favourite providers or a free subscriber to my Substack, you can today join my membership for more and more exceptional behind the scenes, deeper dives and valuable bonus resources and episodes. 

Learn how here

Sandra ten Hoope is a Sales & Story Strategist and corporate attorney, known for bringing clarity to complex situations in both boardrooms and business.

Drawing from her own experiences, she now empowers professional women to rewrite their personal narratives. In Do Not Try HIM at Home, Sandra reveals the duality of her life, closing multi-million-pound deals while living in fear at home.

This podcast is for entrepreneurs who want to stop circling, trust their voice, and build a business that sells through clarity, not pressure.

Alongside the podcast, Sandra offers the Stop Waffling & Start Selling Membership, helping entrepreneurs move through:

Clarity → Connection → Conversion

Members receive bonus episodes, tools, and guidance to turn insight into action.Sandra also offers Revenue Clarity Sessions, focused one-hour conversations to identify what’s impacting your revenue and what to do next.

If you enjoy the conversations shared here, you’ll find extended discussions and additional insights inside the membership  HERE