Who says DMs are just for friends catching up?

🎯 Fun fact: DMs are marketing gems! 🤳

We know communication is key—in life but more so in business. And in this age where everyone needs a strong online presence to stay relevant, sliding into your target market’s DMs is a good way to engage them.

Remember: when you constantly message someone, Facebook, Instagram, and other social platforms see you as besties and prioritize showing your content more in their newsfeed organically.

Ready to set up a strategy for sending DMs? Tune in to this episode to find out—or you can DM me, too! 😉

Key Takeaways:

✅There are two ways to use DM as a strategy for your marketing:
        📩 Blind outreach strategy where your target market doesn't know who you are yet, similar to cold calling (but this isn’t my style!) [2:14]
        📩 DMing those who reached out to you first [2:50]
✅How do you get your target audience to DM you first?
        📩 Run a direct messenger campaign — advertise a product and set up a ‘send message’ button [3:28]
        📩 Run a conversion campaign to your lead magnet, VSL, webinar, slow funnel, etc — you can start a conversation with them by delivering what they requested from you [8:24]
        📩 Adding a call-to-action to DM you — this creates conversations that allow your followers to connect with you personally [12:46]

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