Paul offers sales managers a different perspective when it comes to non-compliance to policies and procedures.

Show Notes

Take an honest look at the process of getting pushback. Does this policy or procedure add any value to the customer experience?

Cost without value diminishes you in the marketplace.

Regarding top salespeople, do their results have a greater impact than their pushback?

Educate your people on why this policy, process, or procedure is important. Gain buy-in instead of compliance.

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