The Five Ones has been a game-changer for our team’s work at Keynote Content. Committing to pursue only one target Market with one solution through one conversion tool from one traffic source for one solid year is a big decision.
When I decided to pursue the Five Ones, I killed off all of our Facebook ads running to all of our funnels, rebuilt our best offer to be our One Solution, and then, I realized more changes needed to happen.
I said goodbye to our podcast we launched last year called Copy & Content. We’re repurposing any recorded content that we haven’t published yet. We stopped reaching out to prospective guests and we’re pouring all of the time that was earmarked for the podcast to building out and optimizing our Five Ones.
Here are our Five Ones:
One target Market - Business Coaches
One Solution - M3 Clarity training
One Conversion Tool - Lead Gen Funnel through ClickFunnels
One Traffic Source - Facebook ads
One year
Our monthly revenue numbers are almost double compared to what they were a few months ago because we’re implementing the Five Ones. Of course, I can’t guarantee those same results for you and your Five Ones experience.
What I can guarantee is that simplicity drives scalable growth. If you’re a business coach who’s ready to jump in with the Five Ones, reach out to our team at keynotecontent.com or connect with me on social media @keynotecontent to start a conversation.
Make today count and remember, your Message matters!
The Keynote Clarity for Thought Leaders Flash Briefing is presented by Jon Cook, founder of Keynote Content. Jon and his team help thought leaders, namely speakers, coaches, and consultants, craft and share their messages to better serve their audiences. Connect with Jon and his team at Keynote Content by visiting keynotecontent.com. You can subscribe to The Keynote Clarity for Thought Leaders Flash Briefing by visiting bit.ly/KeynoteClarity and enabling it there. Then, all you have to say is, “Alexa, what’s my flash briefing?”