Paul explains how to keep that door open even after a sale is lost.

Show Notes

Do a thorough post-mortem after you lose a sale. Don’t automatically blame it on price.

Was it okay to lose that business? If so, move on.

Be gracious in your defeat and offer yourself as a safety net should the competitor drop the ball.

Follow up with your prospect during the transition. You may discover some opportunities to show your value added.

Offer the customer something new with your solution. Make it easier for them to swallow their pride and change their mind.

Visit www.ToughTimer.com to get started on the 30-Day Tough-Timer Challenge!

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