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How Does Big Data Convert into Business Value?
A topic that’s dominated our conversation in recent episodes of The Small Data Forum podcast is fake news and related issues.
In episode 7, hosted by Thomas Stoeckle in conversation with regulars Neville Hobson and Sam Knowles, we consider world wide web inventor Tim Berner-Lee’s call to action on what he sees as three big challenges for the web:
- Loss of control of personal data;
- Spread of misinformation; and
- Questionable political advertising.
The second one in particular – spread of misinformation – offers another perspective on the fake news topic, part of the so-called post-Truth world, that speaks to a key aspect of this contemporary phenomenon: the dissemination of falsehoods and how can we address that. Thomas asks: Is it time for a new or updated Cluetrain manifesto? Cue lively discussion.
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By Thomas Stoeckle (strategic business development, LexisNexis BIS; co-chair Measurement Commission, Institute for PR)A topic that’s dominated our conversation in recent episodes of The Small Data Forum podcast is fake news and related issues.
In episode 7, hosted by Thomas Stoeckle in conversation with regulars Neville Hobson and Sam Knowles, we consider world wide web inventor Tim Berner-Lee’s call to action on what he sees as three big challenges for the web:
- Loss of control of personal data;
- Spread of misinformation; and
- Questionable political advertising.
The second one in particular – spread of misinformation – offers another perspective on the fake news topic, part of the so-called post-Truth world, that speaks to a key aspect of this contemporary phenomenon: the dissemination of falsehoods and how can we address that. Thomas asks: Is it time for a new or updated Cluetrain manifesto? Cue lively discussion.