Content Amplified

How Does Bridging Creativity and Strategy Amplify Content?


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Welcome back to another episode of Content Amplified. In this episode, we interview Brian Santa Maria, a multifaceted creative and marketing leader currently spearheading marketing and creative efforts at VC Held CPG company.

What you'll learn in this episode:

  • Transitioning from Theatre to Marketing: Discover Brian's unique journey from an avant-garde theatre background to leading marketing efforts, highlighting the value of diverse experiences in creative fields.
  • Creative Strategy and Execution: Learn how Brian bridges the gap between creative strategy and execution, applying his comprehensive skill set to elevate marketing campaigns.
  • Inside the Box Thinking: Understand the importance of recognizing and working within limitations to produce effective and innovative marketing solutions, even with limited resources.
  • Identifying Core Brand Values: Gain insights into Brian's approach to uncovering a brand's essence by engaging with employees and customers to align and distill core values.
  • Insight-Driven Marketing: Explore how deep questioning and seeking insights can lead to unexpected and impactful marketing strategies that resonate with target audiences.

Join us for a compelling conversation with Brian as we delve into these topics, providing valuable lessons for marketers and creatives alike.


Connect with Brian via his site: https://www.santamariacreative.com/

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Content AmplifiedBy Masset - Content Amplified