It is possible to affect retail sales with lighting.
Keeping the customer on trackYou can use dimmed and accent lighting to guide your customer around the retail space.
Blue light encourages browsing, but warmer light suggests intimacy and comfort.
Use dynamic lighting – using LED lights to dim some lights and make use brighter have been proven to increase conversion rates.
Get it right, and you increase sales – it is that simple. | To read full story, visit https://startuparound.com/read/1574758808.4741547/How-Does-Lighting-Affect-Sales-In-Retail?ref=audio_experience