Welcome to FranPro Resource Podcast.  If you would like to access our most recent content and to receive updates, you can register here: https://franpro.com/

Contact us here [email protected] if you:

• Want help finding a franchise 
• Would like to be featured on our program
• Would like help producing or want a podcast produced for you
• Are a franchise company and want access to our free ROI Tracker dashboard

In this episode, Lance Hood of FranPro interviews Chief Executive Officer Sabrina Wall of the Franchise Brokers Association. Sabrina Wall is an incredible resource for any franchise organization. If you would like to work with Sabrina you can reach her here: https://Franpro.vip/GoFBA

Franchise Brokers Association (FBA) can streamline franchisee prospecting to save time and money. Brokers use clear communication and an effective sales process to qualify prospects for your brand, working on a commission-only basis.

Covered in this call:

• ​Spending too much money & time finding franchise buyers?
• ​​FBA acts as an MLS for franchises, connecting brokers and buyers
• ​​Clear communication and an effective sales process are crucial
• ​​Brokers use an extensive process to qualify your brand prospects
• ​​Commission only Brokers can send you candidates immediately

Imagine having a platform that works like an MLS, matching franchise brokers to the perfect brand fit for their clients. That's exactly what Sabrina Wall, CEO of the Franchise Broker Association (FBA), and her team have created with the FranLink system. This episode unravels the groundbreaking services FBA provides, such as guiding franchises through the broker sales process and providing communication support. Sabrina shared why franchises can dramatically profit from working with brokers, saving them time and critical resources. We also discuss how FranLink can enhance your brand visibility and the unique marketing and sales resources offered.

Working with brokers can be a humbling experience for many entrepreneurs. We discuss this process and how working with FranLink can help get your brand in the spotlight. Sabrina let us in on unique events hosted by FBA to nurture connections between franchise owners and brokers. She also highlighted how vital clarity in your business model is when presenting to brokers. We dove into the challenges of the franchise brokerage business, emphasizing the importance of finding the right match between the franchise brand and the broker. Sabrina shared insights into the financial investments brokers make in leads, potential pitfalls of failed deals, and the lasting impact of such scenarios. Tune in for a comprehensive understanding of franchise brokerage and the incredible benefits of working with FBA.

Contact us at [email protected] if you:

• Want help finding the right franchise for you
• Would like to be featured on our program
• Would like help to produce or want a podcast produced for you
• Are a franchise company and want Free access to our ROI Tracker dashboard

*Some of the companies we interview compensate us a commission if you purchase something.