How gen z will change the world with Jason Dorsey

Jason Dorsey is the leading generational researcher, speaker, and author. He’s appeared on 60 Minutes, The Today Show, The Early Show, and over 200 more TV shows. Jason is on a mission to help leaders solve generational challenges with employees, customers, and emerging trends to grow their business faster.

His new book, Zconomy: How Gen Z Will Change the Future of Business, is based on his work leading more than 65 generational research studies on four continents and working with over 700 companies, including many of the biggest global brands–from Mercedes to Adidas. Adweek calls Jason a “research guru.” A powerful communicator, Jason has received over 1,000 standing ovations for his unique approach to separating generational myth from truth, with an emphasis on Gen Z and Millennials.

“Online presence in itself is going to be a very big deal over the next three to five years, and Gen Z is gonna drive a ton of that forward, just because their relationship is so much different.” – Jason Dorsey

Episode Highlights:

The background of the book, Zconomy: How Gen Z Will Change the Future of Business

The difference between Gen Z and millennials

What motivates Gen Z to want to take a job

Gen Z’s impact on social media as influencers

Transforming social media into a community

Distinguishing activity from progress (A small business owner’s point of view)

Learn how to advertise with current trends

How Youtube fits with current trends

How Gen Z will present themselves professionally

The impact of COVID 19 to Gen Z (employment, education, etc.)

College: Is it for everybody

Websites:

JasonDorsey.com

GenHQ.com

Book:

Zconomy: How Gen Z is Going to Change the Future of Business–and What To Do About It

Connect with Josh:

Linkedin.com/in/jasondorsey

Twitter.com/jasondorsey

Facebook.com/jason.ryan.dorsey

Instagram.com/jason_dorsey

Youtube.com/user/thegenyguy

Transcript: Download

Video Transcription provided by GMR Transcription Services.

Jaime Masters: Welcome to Eventual Millionaire. I am Jaime Masters, and we finally have my good friend Jason Dorsey on the show. He's a generational researcher. You can check him out at jasondorsey.com, and he's coming out with a new book called Zconomy, and our good friend Jay Baer had to introduce him which is funny, because I've known him forever. I've just never asked him on the show. Thank you so much for coming on today, Jason.

Jason Dorsey: Oh, it's my pleasure. I've been a fan for years. So, we made it happen! Yes!

Jaime Masters: Hey, if you would've asked, I would've said yes, too. Sorry that Jay had to ask. But either way,