In this episode, we’re exploring how Google’s new AI Overviews are transforming the way patients discover healthcare brands online—and what that means for all of us in the industry.

Together, we’ll break down the latest findings from Ahrefs: how these AI answers are taking away over 34% of clicks from the top-ranking sites, why Google is now prioritizing brand mentions and your reputation across the web, and where these AI-powered answers are actually coming from.

We’ll talk about real steps we can take—like building our brand presence beyond just our websites, diversifying our content, and making sure we’re part of the conversations that matter.

If we want our practices and healthcare brands to stay visible and keep attracting patients, it’s time to adapt and get proactive. Let’s get ahead of the curve and navigate these changes together.

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