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How I built Fashinnovation: New York Fashion Week's tech event
Learning notes from this episode:
- Covid has been the accelerator of trends for the fashion industry: fashion events and retailers have been forced to move online and adapt technologies in a way they thought impossible previously
- Cold emails to influential people and celebrities can work, as long as you do them with heart, not with corporate speak
- Partnerships are a good way to grow your business and brand, and can be cheaper than advertising. Successful partnerships are mutually beneficial, even if one partner is much larger.
Fashinnovation will be open to all on 11 February 2021. Follow them on Instagram here.
Sign up to Enty Insight mailing list to get info on our upcoming masterclasses and meet-ups.
Say hi to Sophia on Twitter.
Follow Enty on Facebook and Instagram.
View all episodes
By EntyLearning notes from this episode:
- Covid has been the accelerator of trends for the fashion industry: fashion events and retailers have been forced to move online and adapt technologies in a way they thought impossible previously
- Cold emails to influential people and celebrities can work, as long as you do them with heart, not with corporate speak
- Partnerships are a good way to grow your business and brand, and can be cheaper than advertising. Successful partnerships are mutually beneficial, even if one partner is much larger.
Fashinnovation will be open to all on 11 February 2021. Follow them on Instagram here.
Sign up to Enty Insight mailing list to get info on our upcoming masterclasses and meet-ups.
Say hi to Sophia on Twitter.
Follow Enty on Facebook and Instagram.