The Amazon FBA Private Labeler Show

How I Increased My Conversion Rate By 35% - Amazon FBA Private Label Podcast [EP42]


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Welcome To Episode #42 of the Amazon FBA Private Label Show Podcast!

In this episode, walk you through how I was able to increase my conversion rate by 35%!!

Listen to this Amazon FBA podcast to find out how I did it!

 

In this Amazon FBA podcast episode I walk you through how I recently was able to increase the conversion rate of one of my products by 35%.

This increase in conversion rate will certainly allow me as an Amazon seller to make more money and ultimately more profit.

Before I get into how I did it I wanted to share a recent past blog post and video I created to help you find new private label product ideas. I know many of you get stuck in endless hours of sifting through the Amazon best sellers list only to come up empty on good opportunities.

If you want to see a unique way to find great product ideas then check out this post below.

HOW TO FIND A PRODUCT TO SELL ON AMAZON IN MINUTES

Ok....

Back to how I managed to increase my conversion rate so much.

Split testing....

If you are not optimizing your listings constantly then you are really missing out.

I recently starting using a software called Splitly that helps me automate the process of split testing all of my Amazon listings.

It allows me to set up split test my listings so I can see what price, images, sales copy performs best on my listing.

Truly awesome stuff.

To learn more click here.

Common Questions About Split Testing 
  1. What is Split Testing?
  • When you have 2 or more slightly different versions of a sales page to see what performs better.
  • Slightly different price, title, images, bullets. Version A vs Version B to see what performs better.
  1. Why Would You Split Test?
  • To stay above your competition, to optimize you listing, to make more $.
  • What if you made slight tweaks to your listing that made you an extra $5, $10 a day?
  • ALWAYS BE OPTIMIZING
  1. What do you Split Test?
  • Images/Price/Title/Bullets – Images and price are best to do
  • You are looking to see what gives you the best conversion rates, profit, or sessions.
  • Example..Does a creative main image get you more eyeballs and clicks than something more boring?
  1. How long should you split test something?
  • As long as you need to determine a clear winner. Could be 1-2 weeks or more.
  • Splitly will tell you how much time it needs.
  1. How Do you do it?
  • You can do all this manually if you want but that’s a pain.
  • I choose to automate the process using Splitly.
  1. How many things should you test at a time?
  • Only test one thing at a time…. Different image, price, etc…
  • You don’t want to split test a listing during a launch, promo, or lightning deal
My Recent Split Testing Results

I recently had some amazing success and results that I wanted to share. I have been running all kinds of split tests but recetly was able to increase the conversion rates of one of my products by 35%. I did this by running some pricing tests.

Here Is The Breakdown:

  • Testing $21.99 VS $21.97
  • Ran Test for 17 days
  • $21.97 converted 35% better than $21.99
  • Daily profit up at least $10

Next I will be testing images to see if I can get more eyeballs on my listings and of course convert more sales. The sky is really the limit and I will continue to split test all aspects of my listings.

Want to increase your conversion rates and make more money?

Then start split testing with Splitly!

 

Try it out FREE for 10 days.

Receive an exclusive PLS discount off your first month of Splitly===> Use Special PLS Link Here

 

Not a member of the Facebook Mastermind group yet?

Join here!<----------

If you haven't yet listened to Episode 3 where I talk about "How To Find A Winning Private Label Product" then please do that as well.

Check Out Episode 3 of The Private Label Podcast

Check out my Quick Start Guide To Finding A Winning Private Label Product <===Click Here

SUBJECT TIMES ON PODCAST:

[X]  I-TUNES REVIEW - TO LEAVE A REVIEW CLICK HERE

[3:35] Need Help Finding A Product To Sell?

[5:00] Talking Split Testing

[6:30] Get A Leg Up On The Competition

[7:30] Common Questions About Split Testing

[15:30] My Results

[20:40] What Will I Test Next?

[22:10] Get A 10 Day Free Trail And Discount On Splitly

[X] SUBSCRIBE TO THE SHOW

[X] JOIN THE FB GROUP

RESOURCES MENTIONED IN THIS EPISODE:

Splitly is an AWESOME tool that now allows us to split test various things on your product listings like pricing and images to measure how they perform over time. If you want to maximize your profits and destroy the competition you need to be split testing your listings. I have been using this so for a while now and I am loving it because Splitly does all the heaving lifting for me.

Greg Mercer of Jungle Scout is one of the faces behind Splitly and has allowed me to offer my listeners and exclusive discount on this new software. Start with a free trial if you want to try it out first.
Receive an exclusive PLS discount off your first month of Splitly===> Use Special PLS Link Here

For all other resources and tools that I use in my Amazon business please see the resources link.

SUBSCRIBE TO THE SHOW!

I NEED YOUR HELP!

If you felt you got any value out of this podcast, then please support me with an iTunes review. It's simple to do! Just click here to head to iTunes and leave an honest rating and review of the podcast. Every review helps!

How I Increased My Conversion Rate By 35% - Amazon FBA Private Label Podcast [EP42]

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The Amazon FBA Private Labeler ShowBy Nick Landowski

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