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In this episode, I sit down with Nick Orf from REI Printmail to dive deep into the world of direct marketing for real estate investors. Nick shares how REI Printmail handles the massive task of sending out millions of mailers every month, and we explore the cutting-edge data tracking methods they use to tailor recommendations for the most effective marketing strategies. We also discuss their revolutionary new workflow that not only automates the process but significantly cuts down on turnaround time. Plus, we get into the nitty-gritty of why testing different mail pieces and data sets is crucial for optimizing response rates. To wrap up, Nick breaks down their pricing and explains how you can get started with REI Printmail to supercharge your marketing efforts.

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