In this episode, we’re talking about the long game of podcasting — the messy, imperfect, deeply human side that no one really warns you about.

Itır shares the behind-the-scenes of her four-year journey:

• why she started her podcast (spoiler: it wasn’t strategic at the beginning)
• how she built long-term relationships, collaborators, and even team members through her episodes
• the way curiosity — not trends — drives her topics
• the challenges of booking guests and staying consistent
• why over-editing kills the magic
• what she’s learned about listening, confidence, and showing up without needing everything perfect

She also gives a peek into what’s coming next for The Marketing Meeting and her consultancy, IE Brand Consulting.

This is a thoughtful, honest, encouraging conversation for anyone who wants to use their podcast as a space to learn, grow, and build something meaningful.

Where to find Itır:

LinkedIn: https://www.linkedin.com/in/itireraslan/

The Marketing Meeting Podcast: https://podcasts.apple.com/us/podcast/the-marketing-meeting-with-itir-eraslan/id1589765306

Website: https://www.ie-brand.com