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How Indian Brands Go Global
What does it really take to build a brand from India for the world?
In this episode of India for the World, a leadership series by Mint and BCG, host Soumya Gupta from Mint is joined by Saugata Gupta (MD & CEO, Marico) and Abheek Singhi (Managing Director & Senior Partner, BCG) to decode how Indian consumer brands can scale globally.
From affordability and distribution to premiumisation and digital-first strategies, the conversation dives deep into the realities of building brands in one of the world’s most diverse markets—and taking them beyond borders.
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By Mint - HT SmartcastWhat does it really take to build a brand from India for the world?
In this episode of India for the World, a leadership series by Mint and BCG, host Soumya Gupta from Mint is joined by Saugata Gupta (MD & CEO, Marico) and Abheek Singhi (Managing Director & Senior Partner, BCG) to decode how Indian consumer brands can scale globally.
From affordability and distribution to premiumisation and digital-first strategies, the conversation dives deep into the realities of building brands in one of the world’s most diverse markets—and taking them beyond borders.