Beyond the Reformer

How Instagram Is Changing the Pilates Industry with The Pilates Snob


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Pilates is EVERYWHERE right now, but not everything being labelled Pilates is safe or rooted in the original method.


Nic sits down with Victoria Batha Cuomo aka the Pilates Snob, for a thought-provoking conversation about the current state of the Pilates industry.


They explore how social media has both helped and harmed Pilates and why misinformation spreads so easily.


Victoria explains why a lack of regulation around education has created major issues for both teachers and clients, and why safety and understanding the system as a whole matters more than trends on Instagram.


They also discuss Victoria’s ‘WTF Wednesday’s’, the Pilates Transparency Project, and the original Pilates lawsuit.


Episode timestamps

00:00 Introducing Victoria aka The Pilates Snob

00:31 How social media is shaping the Pilates industry for better and worse

02:59 Victoria’s first experiences with Pilates and athletic training

05:27 Becoming a Pilates teacher

08:42 The realities and gaps in Pilates teacher training

21:06 WTF Wednesday and calling out unsafe industry trends

25:30 Common misconceptions about Pilates online

29:02 What the Pilates Transparency Project is really about

33:27 Breaking down the original Pilates lawsuit

38:06 Where Pilates education is falling short today

41:58 Pilates Snob University and mentorship for teachers

46:21 Quick fire questions


Thanks for tuning in to this weeks episodes! As always, if you enjoyed it, please share it with your network, rate the show 5 stars and subscribe so you never miss an episode!


Connect with Nic:

  • Beyond the Reformer Instagram
  • Soul Pilates Instagram
  • Soul Pilates Education
  • Nic’s Instagram
  • Join Soul at Home
  • Book a Pilates Class


Connect with Victoria:

  • Instagram: https://www.instagram.com/the.pilates.snob/
  • Website: https://www.thepilatessnob.com
  • TikTok: https://www.tiktok.com/@pilatessnob

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Beyond the ReformerBy Nic Lenny