Apple’s market share in India remains disappointingly low. While the firm plans to open its first physical store in the country soon, more needs to be done to improve its fortunes in the world’s second-largest smartphone market. 

How does Apple manage to overtake the Indian Market then? What are the specific marketing strategies that Apple has been experimenting with in the country? Are they successful enough?  How is Apple planning to take over Samsung and Xiomi; leading tech companies in the country today?


Tune in to the episode to know more. 

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