Text Amplifiz Podcast

Insightful Panel discussion with 2 great Pharma transformation Subject Matter Experts: Glenn Cross (former Novartis, Bayer, Pfizer...) & Sushil Katdare (GSK, ex Sanofi-Pasteur, Roche...). We talk about the omni-channel journey of the Pharma Industry, the shift from product centricity to customer centricity, the evolution of the Pharma Go to Market and value proposition, how to leverage data & insights by breaking siloes, the role of Pharma Sales Reps and the new engagement model of HCPs (Healthcare Professionals), pitfalls to avoid/best practices, change management, leadership and much more. A deep and rich experts' discussion hosted by Guillaume Villard, founder of Amplifiz, a Sales & Marketing enablement Partner that helps B2B Enterprise enhance CX and maximize their Commercial potential.

Support the show