Why Everybody Hates You

How it felt to work at Zoom in 2020


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Charlotte Holloway, UK&I Government Relations Director at Zoom talks to Daisy about joining a company that is growing at an extraordinary pace, what happens when Prime Ministers use your product and the importance of agency support.

Key takeaways include: 

  • Growing fast is hard but exciting and that communication is key to mitigating any growing pains – that puts an extra burden on us as reputation professionals but also gives us an exciting role to play
  • You can’t tell the positive stories unless you've got the core nailed on. For Zoom that core is trust and safety –  what is it for your organisation?
  • And finally, what really stood out to me was a perennial lesson about communications: even if you are doing the right thing, you cannot assume that your stakeholders, or your customers will have noticed. You need to keep telling them – over and over again, until you are sick of mentioning it. Only then might you have got the message across. 

Find all of our episodes - and full transcripts for each one - at https://www.buzzsprout.com/1121639

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Why Everybody Hates YouBy Meyland Strategy