The Marketer Show

How Jason Etter helps companies clarify their story


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On today’s episode, Jason Etter joins the podcast. He is a 20-year marketing pro who has led marketing teams, freelanced, and helped companies clarify their story and messaging.

In this episode, we talked about:

  • The power of storytelling for "boring" brands
  • The elements that make up a great company story
  • How Jason applies storytelling principles as a freelancer

And more.

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The Marketer ShowBy MarketerHire