I interview Jonathan Ginsberg, a bankruptcy attorney in Atlanta.

Some of the highlights in this interview include:

● How a friend's secret phone call referrals got him started in bankruptcy

● Why you should avoid advertising on morning "drive time" radio (and when you should advertise instead)

● What makes Social Security Disability a good practice area, as well as the secret key to getting claims approved

● How you can turn worker's comp into a good referral source for bankruptcy cases (and disability cases, too)

● The real reason people file for bankruptcy (it's not "to get rid of your debt")

● Why you should consider diversifying to other practice areas, and a resource that can help you do just that

● What he learned attending expensive seminars on student loans, and the big problem he discovered about student loans as a practice area

● The #1 mistake lawyers make when trying to generate leads with Google AdWords

● The weird "angle" he took with a direct mail sales letter that actually worked

● And a whole lot more!

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