Born and raised in Manila, Philippines, Anabelle Co-Martinent is a Chinese-Filipino who’s lived in Malaysia for over a decade. What started as a “small” idea in her apartment kitchen has now made Anabelle the co-founder and director of the healthy-eating empire, La Juiceria Superfoods, which has continued to revolutionise the daily eating habits of busy urban lifestyles. 8 years in and 10 outlets later, Anabelle shares the secret to La Juiceria’s success and offers some advice for the modern women of today.

“I will do it because I can.” - Anabelle Co-Martinent

Timestamps:

[01:30] - Working for technology companies like Nokia, HP and Microsoft at the height of the internet revolution

[02:30] - How motherhood led Anabelle to start her own business

[04:16] - Two year sabbatical of self-discovery

[06:35] - The idea to start La Juiceria and using her husband as a guinea pig

[12:33] - Cold-Pressed vs Centrifugal Juice

[14:53] - How they make superfoods like ginger and turmeric taste delicious

[17:23] - The secret to La Juiceria’s success: Keep chasing innovation

[19:06] - Evolving from La Juiceria to La Juiceria Superfoods

[24:34] - Working for big companies vs. Starting your own business

[29:02] - “The world is changing and I think that women of today can make better decisions”

[34:30] - “I will do it, because I can”

[35:55] - Anabelle’s advice for our listeners