In this episode, we’re joined by Erica—former lash artist turned educator, social media strategist, and the voice behind the Lash Biz Babe podcast. Erica shares her journey in the beauty industry, how she built and rebuilt her lash business multiple times, and how social media helped her grow a loyal clientele. 

We dive into practical tips for lash artists, including building clients through:

•  organic marketing
• improving client retention
• and creating an unforgettable client experience. 

If you’re a lash artist or beauty professional looking to grow your business, this episode is packed with valuable insights and inspiration.

Follow her Instagram account : xoericaschramm