Solopreneur Life

How Liz Theresa Built a $300K Web Designer Business


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Liz Theresa is a web designer who built a $333,000 per year business as a solopreneur while maintaining flexibility, strong profit margins, and a small but mighty team.

In this episode, we break down how Liz went from making $12,000 in her first year to generating $333K in annual revenue with $90K in profit. She shares how she prices her services, why she moved away from hourly work, and how retainers and recurring revenue changed everything.

We also discuss the mindset shift that helped her confidently “turn on” income when she needed it most, how she reinvested early profits, and what it looked like to hire her first key team member. Liz explains how she structures her schedule for flexibility and how she built boundaries into her business to protect her energy.

Finally, Liz opens up about navigating major personal challenges while continuing to grow her company. Her story is a powerful reminder that a one-person business can create both financial success and personal resilience.

If you’re a service-based entrepreneur looking to grow revenue and protect your freedom, this one is for you.


Resources & Links

Own Your Time by Andy Hill: https://marriagekidsandmoney.com/book


Liz Theresa Website: https://liztheresa.com

Visibility Cheat Sheet: https://cheatsheet.liztheresa.com
Liz on Biz Podcast: https://liztheresa.com/podcast

Connect with Solopreneur Life
https://marriagekidsandmoney.com


Credits

Host: Andy Hill
Editor: Johnny Sohl
Podcast Artwork: Kayli Johnson

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Solopreneur LifeBy Andy Hill