The Milton Keynes Business Channel

How Local TV Advertising Can Boost Your Brand in Milton Keynes


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šŸ“ŗ How Local TV Advertising Can Boost Your Brand in Milton Keynes – From a Trusted Local Media Agency

Welcome to The Milton Keynes Business Channel, proudly powered by Milton Keynes Marketing Ltd — your local experts in web, media, creative, and digital marketing.

This program was produced by our TV media planning and buying agency, hosted by our company owner Christian Strutt who claims to be the most experienced TV agency buyer in Milton Keynes, with over 100 TV advertising, creative and sponsorship campaigns delivered in his career to date.

In this episode, we explore one of the most overlooked but highly effective ways to grow your business locally: TV advertising.

If you’re a small or medium-sized business based in Milton Keynes, Newport Pagnell, Bletchley, Wolverton or the surrounding areas, and you’ve ever thought, ā€œTV isn’t for businesses like mineā€ā€”this short masterclass is here to change that.

šŸŽÆ What You’ll Learn in This Video

šŸ“Œ Why TV Still Works in 2025

Despite what people say, TV is not dead—it’s evolving.

In the UK, TV still reaches up to 70% of the population in a single day.

Unlike social media, television is still widely seen as trustworthy.

Viewers associate it with credibility, professionalism, and quality.

šŸ“Œ Targeting Only Milton Keynes Viewers

With tools like Sky AdSmart, your TV ad can now target viewers in your exact postcode or catchment area.

That means:

No wasted spend on national airtime

Ads shown only to people in Milton Keynes and surrounding areas

Whether you're a local car dealer, estate agent, college, fitness studio, restaurant, or tradesperson—TV is now within reach, and hyper-targeted to your customer base.

šŸ“Œ The Cost of Local TV Advertising

Let’s address the big question: ā€œIsn’t TV expensive?ā€

āœ… TV advertising has become significantly more cost-effective than most local business owners realise.

āœ… On average, UK brands see a Ā£1.79 return per Ā£1 spent on TV in the short term—and up to Ā£5+ in the long term.

āœ… It also amplifies your digital channels, because of something called ā€œsecond screen behaviourā€ā€”viewers see your ad, then Google you right away.

šŸ“Œ Creative Storytelling Drives Results

TV lets you share your business story in 30 seconds—with video, sound, real people, and real emotion.

We share how a local college boosted enrolments by over 20% with a targeted TV campaign that built trust and made their message unforgettable.

Even without a big brand budget, with the right production and strategy, your story can reach thousands—and resonate.

šŸ“Œ TV + Digital = Maximum ROIIn 2025, the best campaigns are hybrid.

That’s why we help clients use TV for awareness, and digital for conversions. We link your TV campaign with social ads, YouTube promos, and even Google retargeting—to keep your message working 24/7.

Whether it’s video ads, catch-up TV, broadcast slots, or connected TV campaigns, our team helps local brands deliver high-impact results—without breaking the bank.

šŸ“ˆ Why This Matters for Local Businesses in Milton Keynes

If you’re a local business owner, marketing manager, or startup founder in Milton Keynes, here’s why you should watch this episode:

Learn how regional TV ads can drive more Google searches

Discover the real costs of local TV slots

Find out how creative storytelling helps you stand out

See why TV+Digital = better results than either alone

We’re a small business too, and we know your marketing budget needs to work hard. That’s why we help you spend it smart—on campaigns that drive awareness, build trust, and generate leads

.šŸ“ž Ready to Explore TV Advertising?

We offer free discovery calls, where we:

Review your current marketing mix

Explore local TV options and pricing

Share creative campaign ideas that match your brand

šŸ“² Visit our MK marketing agency

šŸ“§ Email: [email protected]

šŸ“ Based in Milton Keynes.

Serving clients across Buckinghamshire, Bedfordshire, and Northamptonshire, the UK and abroad.

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The Milton Keynes Business ChannelBy Milton Keynes Marketing - Christian Strutt