Music Teachers: Expand Online

206: How long does it take to create

01.12.2022 - By Jaime SlutzkyPlay

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Let’s get right to it… creating anything online is going to take time, but how much time do you want to dedicate to making your new online program a reality? What it looks like is whatever you want it to look like. There are no steadfast rules for how you create and what you create and how long it's going to take to create that new program. Somebody might sit down and create an entire course over a weekend while someone else who is equally talented and passionate might take six or eight months. While there are no rules, there are some guidelines that I do strongly recommend. #1 Create when you are in your Creative Zone Don't try to force your program creation into open time slots where you are not at your most creative self. It’s counter-productive. There are a lot of other things you can do in that time, like balancing the books, but you want to be creating when you're most likely to produce something that feels amazing. If you only have an hour of creative time every day, it may take you longer than someone who has eight hours a day for two straight weeks that they can feel in-the-zone! It doesn't matter the speed at which you create your program, as long as the program that you are creating matches what your audience needs. And that brings us to the second point… #2 Know the program audience Knowing who your course is for is far more important than trying to create it quickly. It is far better off to do your market research do a pre launch get early adopters build the program that is actually needed When we rush the process of creation without an established buyer audience, we're throwing darts! I don't know about you, but throwing darts is not what I want to be doing with my future. I would much rather just walk down the sidewalk and know exactly the path that I'm on! #3 Program creation includes a lot more than the content It’s not just about how many modules and lessons, nor the software, the launch strategy and the delivery mechanism. All these need to be factored into the timeline! Everything takes time. Even if you’re a wiz at creating the content, how does it take for you to get the content showtime ready? Even if you have an established audience, how much time do you need to prime them for the upcoming program launch? Even if you already have you tech, how long does it take to get it all working together (and tested?) #4 We work faster when we work smarter Make sure that you're allotting the right time to do the right work. This is not only the headspace and creative space we’ve talked about but also the right heart space and white space outside of creation. The goal is to create a quality program, not to get overwhelmed by your new project. Don’t rush the process – no need to feel a crunch that is completely self-inflicted. I'd rather see this program take four months for you to create and for you to come out at launch with so much energy and so much passion than for you to spend two weeks cramming it together then not have the energy to pour into the launch! Like I said, how long does it take – it depends! It absolutely depends on where you're at and what your goals are and how much of your schedule is filled. It's as simple as that. There are a lot of ways for us to optimize our available time. My clients are going to take somewhere between 6 and 12 weeks to create their programs. And most programs are going to be between 4 and 16 weeks or lessons or modules. 6-12 weeks is optimal because you want to give yourself enough time to do the non-creation elements of a successful program too. When you grab your calendar map out more time than you think for each part. Program development Content creation Editing / production Pre-launch / warming your audience Launch There is absolutely no point creating a course or workshop or membership or program if you don’t take the time to make sure that there are people who are waiting with open wallets to sign up. That’s it – it takes as much time as you want, but needs to also take as much time as you need to be SUCCESSFUL! OK, I’d love to get feedback from you on this episode, hit me up on Instagram or Facebook, book a call with me at http://callwithjaime.com And, if you are interested in having a support and guidance through the Online Music Course Accelerator → https://onlinemusiccourseaccelerator.com is where you must go! It's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.

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