Have you ever walked into a room and the room went silent? You wondered if those in the room were talking about you? Did that make you a bit uncomfortable? It is one thing to have people talk about you when you are alive, but what about after you are gone; say long gone? How long do you desire people talking about you after you are gone? A week, a month, a few years? How about living in such a way that people talk about you for centuries?