Connect with Tyler:

Linkedin
Clubhouse - @tylerwentworth

Brands Tyler Looks to for Inspiration

The Washington Post
Slim Jim
Dunkin Donuts

Here's This Shows TL;DR:

• Tyler discusses how he and the team decide what to post 
• We discuss the value of being a user of the channels you create content for 
• Tyler tells us what type of content goes to each channel 
• Does being first to a platform help?
• Tyler explains the purpose of organic social and how it impacts the business 
• A tactic that MANSCAPED used to get personal with users on TikTok
• We discuss if it's better to introduce your own team members into your content instead of UGC/Influencers
• Tyler shares an easy tip to make organic social attributable to revenue

Other Helpful Resources:

The Right Way to Use TikTok for Ecommerce
How Beardbrand Uses Youtube to Create a Customer Community