On today's episode of "How Leaders Think," Kenny Lange engages with Marcelo Calbucci, author and founder, to explore the innovative PRFAQ framework that brings strategic clarity to organizations. Dive into this episode as they uncover how to effectively write press releases and FAQs to align teams, optimize strategic decisions, and enhance project success. Marcelo sheds light on Amazon's unique meeting culture, the significance of maintaining alignment, and the art of navigating visionary strategy. Whether you're a seasoned executive or an entrepreneurial trailblazer, Marcelo shares tips on how to harness internal feedback effectively and leverage it for meaningful growth.

Other places to find the “How Leaders Think” podcast: 

* Apple Podcasts: https://podcasts.apple.com/us/podcast/how-leaders-think-with-kenny-lange/id1434737807

* Spotify: https://open.spotify.com/show/2wKtzb6KaF1vNlG9TsZkzh

* Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2tlZXAtcmlzaW5nLXdpdGgta2VubnktbGFuZ2U=

* Amazon Music: https://music.amazon.com/podcasts/b13c5d64-50db-4626-9685-c356116ec54b

* YouTube: https://www.youtube.com/@KennyLange/podcasts

* Website: https://howleadersthink.kennylange.com/

Marcelo Callbucci Resources:
Website: https://www.theprfaq.com
Book - The PRFAQ Framework: https://amzn.to/41E5eHL
LinkedIn Profile: https://www.linkedin.com/in/marcelocalbucci
Email: [email protected]

#PRFAQFramework #StrategicClarity #LeadershipInsights #InnovationProcesses #AmazonLeadership

• (00:00) - "How Leaders Think Podcast Intro"