Ad Age Video

How Marketers Get it Wrong With Mommy Bloggers


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NEW YORK (AdAge.com) -- In their mad rush to generate brand exposure across the blogosphere, many marketers and their agencies are actually aggravating and alienating the mommy bloggers they hope to partner with. That's according to Elisa Camahort Page, COO and co-founder of BlogHer.com.
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Ad Age VideoBy Advertising Age