On this episode of SmartBug on Tap, I'm talking about how marketers can better prepare their sales team for a campaign launch. And since my role oversees both marketing and sales, this topic is near and dear to me.

As you can imagine, our internal sales and marketing alignment is extremely tight here at SmartBug Media. So, I thought you'd appreciate hearing the way we roll out a marketing campaign and what types of enablement resources we provide our sales team.