In this episode, Kevin sits down with Jennifer Kolb, Vice President of Workforce Development at MedCerts, to examine a growing question: What if college isn't the only path to a good career?

They dive into how MedCerts is helping high school students land well-paying jobs in healthcare—no four-year degree required. From AI-powered training to employer-backed certifications, Jen shares how this new model is reshaping how students prepare for work, and why school systems—and employers—are paying attention.

They also unpack the rise of career exploration in high school, how virtual learning is filling CTE gaps in rural communities, and why more hospitals are looking to students, not job boards, to solve their talent shortages.

If the goal is employment—not just education—then maybe it's time we rethink the route entirely. This might be what you want to know.

What You'll Learn

02:00 – How Jen's brother's welding career changed her view on success

04:00 – Why Gen Z is questioning the college-default mindset

07:00 – The TikTok effect: new ambitions, new paths

09:00 – Inside MedCerts: what it is, how it works, and who it helps

12:00 – How schools and employers partner to build career pathways

15:00 – Virtual healthcare training—with AI-powered patient simulations

20:00 – What students gain: faster job access and a foot in the door

24:00 – Jen's advice to teens unsure about their future

Go Deeper with Jennifer Kolb Connect on LinkedIn: https://www.linkedin.com/in/jennifer-kolb Explore MedCerts: https://medcerts.com

Explore K12-Powered Education & Career Pathways

K12's innovative programs give students a head start on their future.

Enrollment is now open! Join over 3 million students who have chosen K12-powered tuition-free online public schooling for a flexible, personalized learning experience—all from the safety of home.

✅ State-certified teachers trained in virtual instruction

✅ Accredited curriculum supporting all learners, including advanced students & those with special needs

✅ Career-focused programs, including healthcare pathways & more

✅ More family time, stronger class connections, and academic success

Apply today to secure your spot and see why families trust K12 for their child's education.

🔗 Learn more about K12's career pathways:

https://go.k12.com/mps/national/podcast/?adobe_mc=MCMID%3D11001665815673379801328021772854664479

Join the Conversation

Got thoughts on virtual learning and special education?

📢 Use #WIWTK to share your perspective.

📱 Follow us:

🔹 Twitter/X – https://x.com/wiwtkpodcast

🔹 Facebook –https://www.facebook.com/wiwtkpodcast

🔹 Instagram – https://www.instagram.com/wiwtkpodcast/

🎧 Enjoyed this episode? Leave a review—let's reshape the conversation around education.