April 06, 2025

How Medical Professionals Become Entrepreneurs with Suzy Wraines

35 minutes

How can you leverage podcasting to not only build authority, but also create meaningful connections that fuel your business success?

Transitioning from a purely medical career to entrepreneurship can be tough, but your podcast can be a pivotal tool to help you get there. Suzy Wraines’ podcast, "Starting a Business Simplified," has become a cornerstone in establishing her authority and expanding her network.

She shares how the podcast serves as a networking powerhouse, opening doors to collaborations and attracting clients who resonate with her unique blend of medical and business expertise. Her podcast not only generates leads from listeners, but has also built a powerful referral network, ultimately resulting in business growth that aligns with Suzy’s values!

Today’s episode includes:

Why Suzy's clients are motivated by autonomy rather than burnout in their career transitions.

How Suzy was able to overcome her initial podcasting hesitations.

What Suzy learned when she looked at the stats of her solo versus guest episodes.

How podcasting can build authority and create meaningful business connections.

How LinkedIn coaching became a key marketing strategy for Suzy's podcast growth.

Why patience and persistence are non-negotiables in both podcasting and entrepreneurship.

How Suzy uses her podcast as a screening tool to build trust with potential clients.

How overcoming trauma blocks can lead to significant business growth and client acquisition.

Why hiring a bookkeeper helped Suzy release energetic blocks, increasing her client intake.

How Suzy's trauma energetics coaching identifies and addresses blocks affecting entrepreneurial success.

Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes

Starting a Business Simplified website: https://www.startingabusinesssimplified.com

Suzy on LinkedIn: https://www.linkedin.com/in/suzywraines

Starting a Business Simplified on Apple: https://podcasts.apple.com/us/podcast/starting-a-business-simplified-navigating-the-shift/id1661801445

Starting a Business Simplified on Spotify: https://open.spotify.com/show/5358ouLFVPATtFJOjRR0FX

Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/

Our Instagram: https://www.instagram.com/ecpodcaststudio/

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By East Coast Studio