How Might We...?

How Might We Become an Organisation That Attracts, Engages, and Retains Gen Z?

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This week my guest is Guy Ellis. Guy is the Managing Director of GenZ Insight, a consultancy, coaching and training company that focuses on integrating GenZ into the workplace.

Guy Talks about some of the challenges and benefits of attracting and retaining Gen Z in your workforce. Drawing on his extensive knowledge and research to share insights and provide his top 5 tips – they are worth waiting for.

  • 00:53 who are Gen Z anyway?
  • 02:00 What things have influenced the Gen Z outlook?
  • 03:52 Gen Z and the global demographics
  • 05:32 Distinct characteristics of Gen Z
  • 07:40 Gen Z and organisation brand
  • 08:46 Gen Z are the least susceptible to marketing hype
  • 10:58 The importance of passion and consistency of purpose
  • 11:48 Security of cash, side hustles and entrepreneurial spirit
  • 13:09 Gen Z know their WHY
  • 13:39 The importance of job success and opportunities, the importance of learning and taking personal responsibility
  • 17:16 The need for multi-channel communication and authenticity
  • 18:39 Clarity on pay, are you being fair?
  • 19:10 We have moved beyond diversity – it should be a given
  • 20:06 Be flexible to attract and retain Gen Z – There is no work life balance, there is life and work is a part of it
  • 23:09 A smart generation who will take over the working world
  • 23:53 The need for appreciation of all generations
  • 25:12 Guy shares his top 5 tips
  • 30:52 Guy lets us know about his book

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    Link to Guy’s book - https://www.amazon.co.uk/GenZ-Insight-make-organisation-Magnet-ebook/dp/B08BJ6G49D/ref=sr_1_1?crid=2A2D2U9V4OJOJ&dchild=1&keywords=genz+insight&qid=1600422534&sprefix=genz%2Caps%2C154&sr=8-1

    Guys’ website - https://www.genzinsight.com

    Scott’ Website – https://theinnovatecrowd.com

     

    If you want to be a guest on a How Might We podcast, drop me an email at [email protected]

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    How Might We...?By The Innovate Crowd