A few weeks ago, we released an episode on balancing monetization and retention. We talked about improving user experience to enhance retention by getting rid of monetization. However, this does not always work. We did say that it’s not a one size fits all solution. 

In this episode, we talk about another hack that can be used to improve your app’s retention – adding monetization barriers. Sounds confusing, but it’s a strategy that has worked successfully.

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Check out the show notes here:
https://mobileuseracquisitionshow.com/episode/how-monetization-barriers-can-improve-retention/
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