PMM's Cup: The Podcast for Product Marketing Managers

How Much Revenue Does a PMM Add to an Organization?


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Sharon Liu is a Product Marketing Director specializing in growth-stage AI companies in Silicon Valley, with over a decade of experience leading go-to-market strategy. Outside of work, she enjoys golf and snowboarding, and spending time exploring the natural landscapes of Northern California.

At the time of this recording, Sharon was at Ushur, a Series C company in the customer experience automation space. They're a platform that's dedicated to automating time consuming tasks like calling in to your doctor's office or cutting the back and forth from an insurance claim. They're cited in Gartner as a top generative AI player in the healthcare space, along with Google, AWS, and IBM.

In this episode, Sharon describes the impetus behind agentic AI, the key to working with a PMM, the role PMMs play in bringing in multimillion dollar deals for their companies, and more.

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PMM's Cup: The Podcast for Product Marketing ManagersBy Madeline Kardos