Success Unscrambled Podcast

How Much to Charge Per Blog Post [6-Figure Steps Included]


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Debby read the job requirements and wondered how much to charge per blog post.



You see, Debby started as a freelance writer a few weeks ago so she's fairly new to the field.



Although she had general training on how to become a freelancer the thing about her specific skillset is that every writing project is different.



The freelance writing space is so broad because there are so many niches and tons of writing sub niches.



How can Debby figure this out on her own without undercharging or overcharging for her work?



Since you're here, then you're most likely...




* Interested in becoming a freelance writer



* Unsure of how to price your services



* Looking for guidance on how to find clients



* Wondering if freelance writing is a sustainable career




If so, then you've come to the right place!



Freelance writers are in high demand. Every small business needs a copywriter at some point and many are willing to pay freelance writers top dollar to produce consistent content for their websites and blogs.



So how much should you charge per blog post? That all depends on your experience and the market rates in your area.



In this post, you'll learn what factors go into determining how much to charge for freelance writing services, as well as some tips to help you get started.







Why small businesses need blog writers



If you're just getting started as a freelance writer, you're probably curious about how you can put your skills to use. The answer is blog post writing.



Most small businesses understand that blogs are necessary to improve their visibility and reach on the internet–and many take advantage of this SEO-boosting business tool.



Blogs help small businesses build trust with their audiences. The ability to share helpful, informative, and engaging content regularly shows their audience that they're an expert in their industry. And when they trust you, they’re more likely to do business with you.



Blogs can also help small businesses drive traffic to their websites.



Every time a new blog post is published, they get the opportunity to optimise it for search engines and share it across all social media platforms.



This means more eyes on their websites–and more potential customers for their businesses.



10 Blog marketing statistics you should know




* Bloggers who write articles of 2,000+ words are far more likely to have strong results.



* Websites that also have a blog are shown to have 434% more indexed pages.



* Companies who blog get 97% more links to their websites.



* Blogs have been rated as the 5th most trustworthy source for gathering online information.



* 77% of internet users read blogs.



* 36% of readers prefer list-based headlines.



* The “how-to” headline—a close cousin to the listicle—is the third most popular headline preference at around 17%.



* Titles with 6-13 words attract the highest and most consistent amount of traffic.



* SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate.



* 72% of online marketers describe content creation as their most effective SEO tactic.



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Success Unscrambled PodcastBy Alvern Bullard